Digital Content Specialist

Environmental Law & Policy Center • Chicago, IL

4d • $70,000 - $73,000 • Hybrid

About The Position

The Environmental Law & Policy Center (ELPC) is the Midwest’s leading environmental legal advocacy organization, driving transformational policy changes with national impacts. ELPC demonstrates that environmental progress and economic development can be achieved together by putting sustainability principles into practice. They advance climate solutions by accelerating clean renewable energy alternatives and advancing clean transportation solutions. ELPC also protects the Great Lakes, defends the Midwest’s wild and natural places, and fights for safe, clean water and healthy clean air for all. ELPC combines effective public interest litigation with strategic policy advocacy, sound science, and economic analysis, producing strong results for the environment in courtrooms, boardrooms, and legislative hearing rooms across the pivotal Midwest states and in Washington D.C. The Digital Content Specialist will join a winning team of talented, mission-driven professionals who passionately work together to protect the environment and natural resources in the Midwest region. The organization offers a collaborative, upbeat culture, free snacks, and a fantastic wellness benefit.

Requirements

• 3-5 years of experience in social media management, digital content production, marketing or a related field.
• Demonstrated success developing and executing social media strategies that increase engagement, audience growth, and brand visibility.
• Experience creating short-form video, social graphics, and multimedia content for digital platforms.
• Expertise using social media management and analytics tools such as Sprout Social, Hootsuite, Google Analytics, Meta Business Suite, and platform-native analytics.
• Experience analyzing data and successfully translating insights into content and campaign recommendations.
• Collaborative mindset with the ability to build relationships and coordinate well across different departments, locations, seniority levels and work styles.
• Proactive mindset to be able to plan both for the immediate and short term, combined with the resilience to execute in a highly deadline driven environment.

Nice To Haves

• Experience working in environmental, advocacy, nonprofit, public policy, legal, or mission-driven organizations.
• Experience supporting fundraising and donor communications.
• Knowledge of Midwest environmental, climate, clean energy, conservation, or transportation issues.

Responsibilities

• Create compelling, platform-native content including short-form videos, graphics, carousels, and multimedia assets.
• Translate complex topics, organizational priorities, and industry insights into engaging and accessible content for social first audiences.
• Produce real-time and rapid response content that connects timely trends, news, and cultural conversations to organizational objectives.
• Ensure all content maintains a consistent brand voice, messaging framework, and visual identity.
• Develop and execute an integrated social media strategy across key social platforms, including LinkedIn, Instagram, Facebook, BlueSky, and emerging channels.
• Lead day-to-day community production across all social channels.
• Execute paid social campaigns to support awareness, engagement, lead generation, and growth objectives.
• Conduct social listening to uncover emerging conversations and identify opportunities to expand audience reach and strengthen brand awareness.
• Stay informed on digital trends, platform updates, and emerging best practices to contribute to a continuously evolving content strategy.
• Establish and monitor key performance indicators related to audience growth, engagement, reach, impressions, conversions, and campaign performance.
• Analyze content and campaign results across platforms and translate findings into actionable recommendations.
• Leverage analytics tools, social listening platforms, and industry benchmarks to continuously improve content effectiveness.
• Test and optimize content formats, posting cadence, creative approaches, and audience targeting strategies.

Benefits

• Free snacks
• Fantastic wellness benefit

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed