Specialist, Digital Communications

Pennsylvania Medical Society•Mechanicsburg, PA

2d•Onsite

About The Position

The Digital Communications Specialist plays a vital role in the execution of PAMED communications through digital channels, including social media, podcasts, and webinars, to promote services and messaging across all platforms, consistently articulating PAMED’s mission and policies. The ideal candidate will possess strong knowledge of digital media trends and best practices.

Requirements

Bachelor’s degree in Communications, Marketing, Journalism, Public Relations, or a related field (or equivalent experience)
Knowledge of design tools such as Adobe Creative Suite, Canva or similar tools
Proficiency of video/audio production and editing
Experience with webinar platforms
Excellent written and verbal communication skills
Proficiency of social media platforms and content management systems (CMS)
Strong organizational and multitasking abilities with keen attention to detail
Creative thinker with an approach to problem solving
Collaborative mindset with the ability to work effectively across teams
Proficiency in Microsoft Office Suite
Ability to meet deadlines, track multiple priorities and manage a high project volume
Demonstrated knowledge of AP Style
Proficiency in digital communications tools and platforms
Excellent time management and organizational skills utilizing goal-oriented team approach
Ability to handle multiple priorities and meet deadlines
Valid state issued driver’s license

Nice To Haves

Background in social media marketing and web maintenance and basic HTML a plus
Background in multiple types of both journalistic and marketing writing and editing

Responsibilities

Produce and edit multimedia content, including videos, graphics, and audio, using tools such as Adobe Creative Suite, Canva, and related software.
Monitor social media for mentions and coordinate responses as necessary.
Plan, create, schedule, and monitor social media content across all platforms to increase engagement and visibility.
Track social media performance metrics and adjust strategies based on analytics and digital media trends.
Coordinate, produce, and edit podcasts, including scripting support, recording, and postproduction.
Manage webinar logistics, including platform setup, speaker coordination, live technical support, and post-event follow-up.
Work closely with internal teams to translate organizational initiatives, policies, and services into compelling digital communications.
Manage multiple concurrent projects, deadlines, and content requests with strong attention to detail.
Participate in planning meetings to provide digital strategy recommendations and creative input.
Monitor digital communications performance and provide regular reports on engagement, reach, and effectiveness.
Identify emerging digital trends and recommend new tools, formats, or strategies to enhance communication efforts.
Monitor and respond to inquiries from members and stakeholders via email and social media.
Collaborate with team members to ensure consistent branding and messaging across all materials and platforms.
Conduct research to inform communication strategies, such as audience trends, industry best practices, and competitor activities.
Provide logistical support for events and other public-facing initiatives.
Serve as a backup for managing meeting agendas.
Provide assistance for emergent communication needs in the absence of the Director, Communications & Media Relations and/or Marketing & Communications Project Coordinator.
Actively assess and improve contributions to company culture by practicing advocacy meaningfully, encouraging and respecting individuals' ideas and experiences, elevating colleagues' confidence to bring their whole and best selves to work, and navigate all communication based in active listening and thoughtful dialogue.
Assist with coordination of other Communications, Membership and PAMED initiatives, as well as other duties that may be requested or assigned.