GSMR Special Events and Entertainment Manager

American Heritage CompaniesBryson City, NC
$45,000 - $65,000Onsite

About The Position

Responsible for coordinating and managing all aspects of special events, specialty trains and entertainment as outlined by Great Smoky Mountains Railroad and/or appropriate licensor.

Requirements

  • Three or more years of event management experience preferred.
  • College degree or further educational certification in liberal arts, public relations, communications, business, marketing or hospitality and tourism.
  • Ability to manage multiple projects at a time.
  • Experience and commitment to working with shared leadership.
  • Must be able to communicate effectively in both written and spoken English, possessing good leadership and interpersonal skills with proven ability to supervise people.
  • Must be proficient in MS Office 365 applications such as Outlook, Word, Excel and Teams.
  • Must be able to work a flexible schedule with night, weekend and holiday hours.
  • Work in various weather situations.
  • Must be able to lift at least 50lbs.
  • Must be willing to work, learn, and problem solve independently.

Nice To Haves

  • Sound Mixing Software (Qlab, Mixpad) experience preferred
  • Lighting Design Software preferred.
  • Have a basic knowledge of lighting and sound design, preferred.
  • Willingness to earn knowledge base as a Level 1 Sommelier.

Responsibilities

  • Ensure compliance with all licensed special event requirements.
  • Planning, hands-on implementation, and immediate follow-up for all special events.
  • Provide the necessary financial reports to monitor and maintain healthy profit and loss measurements.
  • Actively lead in set-up and tear down of events in coordination with other departments including but not limited to Food and Beverage and Property Maintenance.
  • Collaborate/partner with Marketing and Human Resources to hire, train, schedule, and manage all employment for events and onboard entertainment.
  • Hands-on leadership and participation with Property Maintenance to design and upgrade all props and set items for events.
  • Obtain all permits, rentals, outside services and approvals needed to host events.
  • Provide performance feedback and reviews, recognition and rewards to those employees that qualify.
  • Assist in the implementation and sales of specialty packages to increase sales for various outside groups. Ex: Charters, Weddings, Social Clubs, Educational, etc.
  • During events work across departments to ensure the event meets GSMR goals and standards.
  • Partner with Marketing to drive attendance to Special Events.
  • Work to develop and expand already implemented specialty trains as well as brainstorm new ideas and options.
  • Work with all necessary departments and vendors to provide materials needed for onsite events and activities. Ex: Event maps, directional and informational signage, performance schedules etc.
  • Identify additional sources of funding and sponsorships for events, when needed.
  • Act as the main contact onsite for all events.
  • In conjunction with reservations, handle and respond to any customer service issues, whether onsite or after event.
  • Work with the safety department to ensure that all company policies and safety parameters are met.
  • Keep inventory of all event supplies before, during and after events.
  • Assist Human Resources as needed to support internal events for GSMR staff.
  • Edit and review promotional materials at the discretion of management.
  • Other duties as requested by GSMR/American Heritage Railways management.
  • Promote and oversee private group chargers by marketing to special interest groups, wedding couples, railroad associations and corporate businesses.

Benefits

  • Medical/Rx
  • dental
  • vision package
  • company-funded H.S.A. (for qualified employees)
  • Parental Leave
  • Life/AD&D Insurance
  • Long/Short Term Disability coverage
  • Tuition Reimbursement
  • Train passes
  • 401K with company-match
  • generous PTO plan
  • Southern Highlands Attraction pass
  • Pass Exchange program for complimentary admission to area attractions.
© 2026 Teal Labs, Inc
Privacy PolicyTerms of Service