Software Engineer 6 - Ads Pricing & Packaging

Netflix•Los Gatos, CA

About The Position

Netflix launched a new ad-supported tier in November 2022 to offer members more choice in how they consume their content. This new tier allows Netflix to attract new members at a lower price point, while also creating a compelling path for advertisers to reach audiences that are deeply engaged. The Ads Platform Engineering teams build advertising systems and integrations that power the delivery of ads using Netflix's world-class content delivery ecosystem. The Ads Pricing and Packaging team is responsible for developing cutting-edge inventory management systems which support various monetization strategies, including dynamic pricing, rate card management, product packaging, inventory segmentation, and yield optimization. This team is new and faced with the ambition of building highly performant advertising systems and delivering high impact to the business by monetizing its content. As one of the newest entrants in the Connected TV advertising space, the team seeks to build unique value propositions to differentiate from the competition and become a market leader.

Requirements

10+ years of software development experience.
At least 5 years focused on developing inventory management systems.
Demonstrated expertise in developing yield optimization systems, with a deep knowledge of inventory valuation.
Experience in building systems for dynamic pricing, sell through rates, managing rate cards, segmenting and packaging inventory, and overseeing yield management.
Strong understanding of auction mechanics and experience building systems for reserve pricing.
Designed data models, platform abstractions, and public APIs to facilitate smooth interoperability with internal ads platform teams as well as seamless integrations with external order management systems.
General understanding of the advertising marketplace and landscape, with a focus on publisher side challenges like optimizing fill rates and maximizing revenue in the context of inventory management.
Track record of technical leadership across multiple teams.
Ability to thrive in a fast-paced, dynamic environment.
Excellent communication, negotiation, and relationship-building, and mentoring skills.

Nice To Haves

Contributed to an ads industry technology standard (e.g VAST, OpenRTB) or worked on an industry consortium effort, working group etc.
Familiarity with legal compliance and changing landscape of ads regulations around the world.
Experience working in the CTV space and knowledge of its unique constraints.

Responsibilities

Developing cutting-edge inventory management systems.
Supporting various monetization strategies, including dynamic pricing, rate card management, product packaging, inventory segmentation, and yield optimization.
Building highly performant advertising systems.
Delivering high impact to the business by monetizing content.
Building unique value propositions to differentiate from the competition.
Setting architectural direction and influencing cross-functional roadmaps.
Managing multiple priorities effectively in a fast-paced, dynamic environment.
Communicating, negotiating, building relationships, and mentoring.