Software Engineer 5 - Ads Audience Activation

Netflix•Los Angeles, CA

5d•$388,000 - $619,000

About The Position

At Netflix, our mission is to entertain the world. Together, we are writing the next episode - pushing the boundaries of storytelling, global fandom and making the unimaginable a reality. We are a dream team obsessed with the uncomfortable excitement of discovering what happens when you merge creativity, intuition and cutting-edge technology. Come be a part of what’s next. We launched a new ad-supported tier in November 2022 and are building an in-house world-class ad tech ecosystem to offer our members more choices in consuming their content. Our new tier allows us to attract new members at a lower price point while also creating a compelling path for advertisers to reach deeply engaged audiences. We wrapped up our first two years of the journey and are well into year three with more exciting things to come! Our Team The Ads Audience Activation team ingests and activates Advertiser Custom Audiences and Conversion Events. The team also creates retargeting audiences based upon engagement and conversion signals. This team builds ingestion and processing services for third-party advertiser signals that are leveraged by targeting, measurement and downstream optimization systems.

Requirements

Experience designing and building scalable batch and streaming advertiser custom audience data onboarding and activation systems for online advertising platforms.
Practical experience with streaming event architectures and related technologies (e.g., Kafka, Flink).
Familiarity with legal compliance and changing landscape of ads regulations around the world.
data sharing.
Proficiency in programming languages such as Java, Python, C++, or similar, with a strong grasp of software development principles and design patterns.
Experience in developing distributed cloud-based applications and proficiency in modern programming languages, preferably object-oriented.
Proven experience in handling data at extremely large volumes with big data tools like Spark, and building high throughput low latency distributed systems.
Broad knowledge of ad tech and advertising landscape, programmatic advertising, and digital marketing trends.
Developed many cloud-based applications and comfortable with modern programming languages (preferably object-oriented).
Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively.
Excellent communication, negotiation, and relationship-building skills.

Nice To Haves

Familiarity with data clean rooms and industry-leading privacy-enhancing technology for multi-party.
Experience working in the CTV space and knowledge of its unique constraints.

Responsibilities

Ingests and activates Advertiser Custom Audiences and Conversion Events.
Creates retargeting audiences based upon engagement and conversion signals.
Builds ingestion and processing services for third-party advertiser signals that are leveraged by targeting, measurement and downstream optimization systems.