Social Strategist

RealFaith•Scottsdale, AZ

About The Position

The Social Strategist is responsible for shaping social strategy and producing flagship podcast content. This role involves monitoring trends, analyzing data, and connecting cultural conversations to biblical topics for content creation. The strategist will also own the end-to-end production of 'The Mark Driscoll Show' and Pastor Landon Chase's content, ensuring all episodes are sharp, on-brand, and optimized for multi-platform distribution. Additionally, the role includes coordinating content deployment with the Social Media Manager to maximize viewership across various media formats.

Requirements

Proven experience in social media strategy and/or podcast/video production—ideally both.
A genuine instinct for what's trending and why, plus the discernment to know what's worth engaging and what isn't.
The ability to take a cultural topic and tie it to biblical truth in a way that's faithful, clear, and compelling.
Strong working knowledge of the major social platforms and how content actually performs on each.
Comfort with analytics tools and turning numbers into decisions.
Hands-on familiarity with podcast/video production workflows and tools (recording, editing, publishing).
Sharp written and verbal communication, strong project management, and the ability to juggle multiple shows and deadlines without dropping the ball.

Nice To Haves

Knowledge of AVL setups is a plus.
Experience producing for a personality-driven or talent-led show.
Short-form video editing or direction.
Familiarity with podcast SEO, thumbnails, and title/packaging strategy.
A track record of growing an audience or channel.

Responsibilities

Monitor trends, conversations, and cultural moments across YouTube, Instagram, TikTok, X, and Facebook, and identify what's worth our voice.
Translate trending topics into biblically grounded content angles—connecting the cultural moment to Scripture, theology, and practical discipleship without watering down the message.
Analyze performance data (reach, retention, engagement, growth) and turn it into clear, actionable recommendations on format, cadence, topics, and platform strategy.
Spot emerging platforms, formats, and distribution shifts early, and tell us how to move before everyone else does.
Build and maintain a recurring content/trend brief that informs the show calendar and the broader content team.
Partner with the editing and design teams to make sure short-form clips and reels are pulled from the right moments and packaged to perform.
Own production of both shows from concept through publish: planning, episode topics and outlines, run-of-show, recording logistics, and post-production hand-off.
Develop episode topics that align with the content calendar and capitalize on trending discussions.
Coordinate recording sessions—talent prep, scheduling, studio/room readiness, and AVL setup—so every taping runs smoothly.
Manage the post-production pipeline (editing, show notes, titles, thumbnails, chapters, captions) and keep a consistent publishing cadence.
Optimize each episode for discovery and distribution across podcast platforms, YouTube, and short-form social.
Track episode performance and feed those learnings back into topic selection and format decisions.