Social Media Strategy Manager

LivaNova

4d

About The Position

As a global medtech company, LivaNova is driven by its Vision of changing the trajectory of lives for a new day and its Mission to create ingenious solutions that ignite patient turnarounds. The company is seeking a Social Media Strategy Manager to oversee its social media channels. This role involves developing platform-specific plans, managing the content calendar, publishing, engagement, and reporting, while collaborating with External Communications to maintain a unified organizational content calendar. The position also contributes to thought leadership and expert-led content to enhance LivaNova's voice and credibility. The ideal candidate can transition seamlessly between strategy and execution, bringing insights on industry trends, shaping audience and content plans, and managing channels and reporting with precision.

Requirements

• 4–7+ years managing enterprise or organizational social media accounts, with experience setting direction for social channels and a strong track record on LinkedIn and other major platforms.
• Strong writer and editor — able to translate complex clinical or scientific content into clear, engaging copy for diverse audiences.
• Experience managing or contributing to a cross-functional content calendar, ideally alongside a communications, PR, or external affairs function.
• Comfortable working in a regulated industry — familiar with Medical, Legal, Regulatory review processes, claims discipline, adverse event awareness, and content accuracy expectations, or able to learn them quickly.
• Strong organizational and project management skills — able to manage a busy day-to-day social calendar while building longer-term programs in parallel.
• Proficiency with social media management, listening, and analytics tools.
• Skilled at working across functions and levels — comfortable engaging with clinicians, executives, and marketing teams alike.

Nice To Haves

• Background in medical device, pharmaceutical, or healthcare communications.
• Experience working alongside or embedded within an external or corporate communications function.
• Experience supporting thought-leadership, expert content, or employee advocacy efforts.
• Familiarity with investor relations or public affairs content.
• Video or multimedia content experience (short-form video, executive interviews, etc.).
• Support executive, subject-matter expert, and clinical leader social content, including LinkedIn posts and thought-leadership opportunities.

Responsibilities

• Lead enterprise social media planning, publishing, and day-to-day management across LivaNova's corporate social channels.
• Define channel-specific strategies, including platform mix, content approach, and audience targeting, that reflect LivaNova's brand voice and serve the needs of clinician, patient, partner, and investor audiences.
• Monitor engagement and social conversation, manage community interactions in line with brand and compliance guidelines, and identify reputational or compliance risks for escalation.
• Partner with stakeholders across the organization to source, adapt, and amplify content across channels, including opportunities where paid support may help extend reach.
• Work alongside the Corporate Marketing and Communications team to maintain a unified organizational content calendar spanning news, announcements, executive content, campaigns, and social.
• Ensure social content is coordinated with major company announcements, press activity, and external communications priorities.
• Serve as a connecting point across Communications, Marketing, and other functions on shared content priorities and timing.
• Support cross-functional planning meetings and keep the calendar current so stakeholders have clear visibility into upcoming content.
• Serve as a day-to-day connector between Communications, Marketing, Innovation, and other stakeholders on content planning and social strategy.
• Bring a strategic perspective to how social content contributes to LivaNova's brand reputation, while remaining hands-on with execution.
• Track and report on social performance (engagement, reach, follower growth, Share of Voice) and translate data into clear recommendations.
• Apply accessible and inclusive social media practices, including clear copy, captions, alt-text guidance, and platform-appropriate formatting.
• Manage external vendor relationships and contracts supporting social media work.
• Stay current on industry trends, platform developments, algorithm changes, and emerging best practices for social media in healthcare and medtech.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed