Social Media Marketing Strategy Intern, Spring 2027

The Walt Disney Company • Glendale, CA

3d • Onsite

About The Position

Disney Consumer Products brings Disney stories, franchises, and characters to families and fans through a broad range of products. The Social Media Marketing Strategy Intern will support Disney Consumer Products’ marketing team by developing creative social media ideas for audience-targeted accounts, including parent-focused and young adult audiences. The intern will participate in marketing-team ideation, create and assemble content for social platforms, and contribute creative thinking and social media knowledge across multiple platforms.

This is a full-time, six-month internship in the Glendale, California area, running from January 2027 through June 2027. The intern reports to the Manager, Social Media Marketing Strategy and must be available Monday through Friday for 40 hours per week throughout the internship. The intern is responsible for providing their own housing and reliable transportation.

Requirements

• Be actively engaged on a wide array of social media platforms and know their content formats, functionality, and current trends.
• Have experience creating content.
• Be able to creatively improve social content formats.
• Have partnership and relationship skills.
• Have experience using and creating content for TikTok.
• Be creatively minded and able to inspire creative teams.
• Be enrolled in an accredited college or university, taking at least one class at the time of application, or currently participating in a Disney College Program or Disney Internship.
• Be at least 18 years old and possess unrestricted work authorization.
• Be available for a consistent, reliable schedule Monday through Friday, 40 hours per week, throughout the internship.
• Provide own housing and reliable transportation to and from work.
• Include an electronic online portfolio or social media link as a URL on the resume.

Nice To Haves

• Experience and proficiency with Adobe Creative Cloud, including Photoshop and Illustrator.
• Previous experience with social marketing for entertainment brands or experiences.
• Previous work experience in marketing strategy, consumer packaged goods, an advertising agency, and/or brand management.
• Junior or senior year standing preferred.
• Pursuing a degree in Marketing, Communications, Public Relations, Design, or a related field.

Responsibilities

• Ideate social content concepts for Disney products and analyze performance on social platforms.
• Capture and edit content, producing multiple deliverables each week.
• Build communities for social media accounts by engaging with content and connecting with followers.
• Share generational knowledge about Gen Z trends and perspectives.
• Participate actively with the team in developing social media plans and calendars.
• Develop influencer lists for product-related gifting opportunities.

Benefits

• Select benefits may be provided as part of the compensation package, such as medical, financial, and/or other benefits, depending on the level and position offered.

What This Job Offers

• Job Type: Full-time
• Career Level: Intern
• Education Level: No Education Listed