Social Media, Marketing, and Event Coordinator

House of Dank Holdings, LLC • Madison Heights, MI

1d • Onsite

About The Position

House of Dank is currently seeking a Social Media, Marketing & Event Coordinator for our Corporate location based out of Madison Heights, MI. We're seeking a creative, hands-on coordinator to manage and grow our brand's presence across social media, support marketing campaigns and promotions, and help plan and run store events and vendor activations. The ideal candidate connects marketing, design, buying, and store teams to keep our content, promotions, and events accurate, timely, and on-brand.

Requirements

• Must be 21 years of age or older
• Strong understanding of social platforms, content trends, and analytics tools
• Excellent written communication and storytelling skills
• Basic graphic design or video editing skills; Canva or Adobe Creative Cloud experience a plus
• Strong organizational skills, attention to detail, and ability to manage multiple priorities
• Ability to work in a fast-paced, collaborative environment, with occasional evening/weekend/holiday availability for events

Nice To Haves

• Cannabis industry experience strongly preferred
• Two or more years of experience in social media, marketing coordination, retail marketing, or events preferred
• Bachelor's degree in Marketing, Communications, Digital Media, or a related field (or equivalent experience) preferred

Responsibilities

• Create, schedule, and publish content across Instagram, Facebook, TikTok, X, LinkedIn, and other approved platforms
• Develop and maintain weekly and monthly content calendars aligned with campaigns, promotions, and events
• Write captions, promotional copy, Stories, Reels, and event announcements in the House of Dank brand voice
• Create or coordinate short-form video, photography, and graphics using Canva, Adobe Creative Cloud, and approved tools
• Monitor comments, messages, reviews, and mentions; respond promptly or route to the right department
• Keep social content accurate by confirming current menu images, deals, and store details before publishing
• Coordinate day-to-day marketing campaigns and act as a point of contact across marketing, buying, and store teams
• Manage the Monday.com marketing board so requests move through intake, approval, and completion
• Help plan and execute store events, vendor days, grand openings, and sponsorship activations
• Attend selected events to capture live content, support setup/teardown, and supervise brand presentation
• Coordinate influencer outreach, content requirements, and posting schedules
• Track social media growth, engagement, and campaign performance, and prepare regular reports

Benefits

• House of Dank is one of the leading and fastest-growing cannabis companies in the Michigan market.
• We are also minority-owned and woman-operated.
• We have a strong emphasis on giving back to the communities we're part of - including partnerships with Gleaners Food Bank, Black and Brown Cannabis Guild, Detroit Homegrown Fund, Food & Clothing Drives, Breast Cancer Awareness causes, and Adopt-a-Block.
• Recent awards: ADCANN Awards - Retail Brand of the Year & Best Social Media of the Year 2025. Metro Times Best of Detroit 2025 - Most Knowledgeable Staff (Wayne), Best Budtenders (Wayne), Best Cannabis Event (Arts, Beats & Eats), Best Marijuana Provisioning Center for Concentrates, Best Recreational Marijuana Dispensary (Washtenaw). The 'Gander Top 8 Dispensary in Michigan 2026.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: Associate degree