Social Media Manager - Beau Rivage

MGM Resorts International • Folsom, CA

1d • Onsite

About The Position

The Social Media Manager at Beau Rivage is responsible for expanding the MGM Resorts brand story across all social media platforms and owned channels, while leading the social presence and reputation of Beau Rivage and key business verticals. This position will manage and execute the respective social strategy efforts and brand reputation management processes by working directly with their counterparts in a wide variety of internal groups.

Requirements

• Possesses a Bachelor’s Degree in Marketing, Business Management, or a related field, or equivalent experience
• Demonstrates 3+ years of prior relevant experience in marketing with emphasis on digital/social media: planning and executing social media campaigns
• Previous experience managing and operating in a social command center using popular SaaS systems (Percolate, Sprinklr, Spreadfast, Salesforce, etc)

Responsibilities

• Manage the social media presence and reputation of Beau Rivage on various social media and reputation review platforms in compliance with business goals and guest service objectives
• Lead social media strategies that will support MGM Resorts brands by maintaining an engaging, inspiring, and world class online reputation which reflects the unique brand voice, tone, personality and market position
• Develop data led creative campaigns which are aligned to brand KPIs, media objectives and are aligned to brand guidelines and across key strategic business verticals
• Track and report to key stakeholders the overall performance of various campaigns and reputation standards across all social media platforms
• Partner with marketing stakeholders to ensure social media is accurately represented in key business initiatives, events and activations

Benefits

• Wellness incentive programs to help you stay healthy physically and mentally
• Access to company hotel, food and beverage, retail, and entertainment discounts as well as discounts with company partners on things like travel, electronics, online shopping, and more
• Free meals in our employee dining room
• Health & Compensation protection benefits
• Professional and personal development through programs and networking opportunities as well as volunteer opportunities in the community

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level