Social Media Manager (On-Site)
Fresh Roasted Coffee•Sunbury, PA
•Onsite
About The Position
Fresh Roasted Coffee is looking for a Social Media Manager who can turn great products, interesting people, and everyday moments into content people actually want to watch, share, and engage with. This is a hands-on, creative role for someone who loves social media, understands short-form video, has a strong eye for content, and knows how to turn an idea into a post, Reel, or TikTok that gets attention.
Requirements
- 2+ years of experience managing social media for a company, brand, agency, or organization
- Experience creating short-form video content
- Strong knowledge of Instagram, Facebook, TikTok, YouTube, and LinkedIn
- Experience with social media scheduling and analytics
- Strong writing and communication skills
- Photography and video skills
- Experience with video editing tools such as CapCut, Adobe, Canva, or similar
- A strong understanding of current social media trends
- The ability to manage multiple projects and deadlines
- A portfolio or examples of social media work
Nice To Haves
- Influencer or creator marketing experience
- Experience growing a brand's social media following
- Experience appearing on camera
- Experience with Meta Business Suite or TikTok tools
- Experience in food, beverage, consumer products, e-commerce, or manufacturing
- A great sense of humor and a personality that comes through on camera
Responsibilities
- Manage our social media accounts across Instagram, Facebook, TikTok, YouTube, and LinkedIn for Fresh Roasted Coffee and other family of brands.
- Develop and maintain a creative social media content calendar
- Create engaging Reels, TikToks, Stories, photos, videos, and other social content
- Write captions, scripts, and social copy that fits our brand voice
- Stay on top of trends, sounds, hashtags, platform changes, and emerging content formats
- Capture content throughout our coffee and tea manufacturing facility
- Help showcase our products, people, culture, behind-the-scenes operations, and brand story
- Appear on camera and become a recognizable personality for the brand when appropriate
- Respond to comments, messages, and community interactions
- Manage influencer and creator partnerships
- Support product launches, promotions, contests, giveaways, and marketing campaigns
- Monitor social media analytics and use data to improve content
- Track engagement, reach, follower growth, views, and other key performance indicators
- Identify opportunities to grow our audience and increase brand awareness
Benefits
- Health, dental, and vision insurance
- 401(k) with employer match
- Paid holidays and paid time off
- Generous employee discount on coffee and tea
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
