Social Media Manager & Content Creator

SnugZ USA•West Jordan, UT

28d•Hybrid

About The Position

SnugZ is looking for a creative, energetic, and highly motivated Social Media Manager & Content Creator to help tell our story through engaging photography, video, social media, and digital content. This role involves more than just scheduling posts; you will be responsible for capturing content, editing, attending company events, interviewing employees, showcasing new products, and shaping the brand's voice. The goal is to expand our social presence, increase engagement, grow brand awareness, and contribute to the overall digital marketing strategy. The role offers variety, creativity, and the opportunity to tell compelling stories across a wide range of promotional products.

Requirements

Ability to manage multiple creative projects simultaneously while meeting deadlines.
Strong understanding of current social media trends, storytelling techniques, platform algorithms, and short-form video best practices.
Extensive knowledge of Instagram, TikTok, LinkedIn, Facebook, YouTube, and other relevant platforms.
Comfortable appearing on camera and representing the SnugZ brand.
Excellent photography composition and visual storytelling skills.
Strong written, verbal, and interpersonal communication skills.
Exceptional organizational skills and attention to detail.
Self-motivated, creative, and eager to experiment with new ideas.
Professional, collaborative, and able to thrive within a fast-paced creative environment.
Experience using social media management platforms such as Sprout Social, Hootsuite, or similar.
Comfortable using AI tools including ChatGPT, Claude, Canva AI, and emerging content creation technologies.
Proficient with Microsoft Office (Outlook, Excel, Word, and PowerPoint).
2–3 years of professional experience creating and managing social media content for an in-house brand or agency.
Demonstrated experience producing engaging photography, video, and social media campaigns.
Experience analyzing social media metrics and adjusting strategy accordingly.
Fluent in English with the ability to communicate effectively both verbally and in writing with team members, customers, and vendors.

Nice To Haves

Associate degree or higher preferred but not required.
Knowledge of Adobe Creative Suite including Photoshop, Premiere Pro, Lightroom, Illustrator, After Effects
Video production
Drone footage
Event coverage
Promotional products industry experience

Responsibilities

Create engaging, on-brand content through storytelling, product photography, lifestyle photography, and short-form video.
Capture behind-the-scenes content, employee interviews, product launches, and company events.
Produce high-quality social-first content optimized for each platform.
Assist with creative concepts, scripting, and storytelling.
Schedule and publish daily content across social media platforms.
Tailor messaging and creative assets for each channel's audience.
Engage with followers by responding to comments and messages promptly while maintaining a positive brand voice.
Monitor conversations and identify opportunities for engagement.
Monitor trends, competitors, and emerging social platforms.
Track performance metrics including engagement, reach, impressions, watch time, click-through rate, and follower growth.
Provide recommendations based on data to improve future content performance.
Utilize AI tools responsibly to improve efficiency while maintaining an authentic brand voice.
Assist with trade shows, company events, and occasional travel as needed (approximately 5–10% travel).