Social Media Content Creator

Javvy Coffee CompanyCharleston, SC
Onsite

About The Position

Javvy is on a mission to set a new standard for café favorites with better-for-you beverages that are craveable, convenient, and without compromise. Positioned at the intersection of café culture, convenience, and functional nutrition, we’re reimagining the drinks people buy every day — proving you don’t have to compromise between great taste and quality ingredients. What began as a cult-favorite DTC brand has rapidly scaled into an omnichannel business, now expanding into major retail while building a loyal community around better-for-you café favorites. We're looking for a highly creative, trend-obsessed Content Creator to join our growing team in Charleston, SC — someone who genuinely lives on social media and can turn that instinct into scroll-stopping content for one of the fastest-growing beverage brands in the country. This is a hands-on, in-the-room role: concepting, scripting, filming, and editing content that shows up across TikTok, Instagram, Meta, and whatever platform blows up next. You'll partner cross-functionally to fuel product launches, campaigns, partnerships, and retail moments — and you'll help shape how millions of people experience the Javvy brand. You're equal parts creator, producer, and project manager: just as comfortable pitching an idea as you are filming it, editing it, and shipping it on deadline. The split: roughly 70% organic content, 30% performance creative — so you'll build Javvy's organic voice and turn what's working into conversion-ready ads.

Requirements

  • 2–3+ years creating social content, ideally in CPG, lifestyle, beauty, food & beverage, or consumer brands.
  • A track record of high-performing content on TikTok, Instagram, and Meta.
  • Sharp video editing skills — CapCut, Premiere Pro, Final Cut, or similar.
  • Confidence shooting on both iPhone and DSLR/mirrorless.
  • Strong storytelling, copywriting, and scripting instincts.
  • Fluency in internet culture — trends, platform mechanics, what actually gets watched.
  • Comfort on camera, and comfort directing others in front of it.
  • Serious organizational chops — you can juggle five projects without dropping one.
  • A bias for speed and adaptability in a fast-moving startup environment.

Nice To Haves

  • Paid social creative experience is a big plus.
  • Comfort with AI tools for content creation and editing is a plus.
  • You've built or grown your own social presence.
  • You've made UGC or direct-response ad content that actually converts.
  • Worked with influencers or creator talent.
  • You love coffee, wellness, and café culture.
  • You can call a TikTok trend before it's a trend.

Responsibilities

  • Film, edit, and deliver high-quality video and photo content across social and paid channels.
  • Produce platform-native content built for TikTok, Reels, Stories, Snapchat, Pinterest, and Meta — not one-size-fits-all reposts.
  • Run storyboarded concepts and independently spot reactive, trend-driven, and evergreen opportunities.
  • Keep a “film factory” pace — consistent, high-output creative at scale.
  • Capture lifestyle, product, office skits, BTS, event, and UGC-style content.
  • Stay ahead of trends, sounds, memes, creators, and platform shifts — before they peak.
  • Bring fresh content ideas to the team every week.
  • Spot emerging formats and translate them into on-brand executions.
  • Test, learn, and optimize based on real performance data.
  • Build storyboards, creative briefs, and shot lists from scratch.
  • Write scripts and hooks engineered for retention and conversion.
  • Partner closely with Brand, Creative, and Performance Marketing to bring campaigns to life.
  • Field content requests from Brand, Retail, PR, Partnerships, Influencer, Paid Media, and Lifecycle Marketing.
  • Prioritize against launches, campaigns, and business goals.
  • Own the content calendar, production timelines, and asset delivery — organized and on time.

Benefits

  • Competitive Salary
  • 100% Company-Paid Health, Dental, Vision & Life Insurance for employees (Family coverage available at employee cost)
  • 401(k) Retirement Plan
  • Parental Leave
  • Free Access to Javvy Products
  • Career Growth Opportunities
  • Collaborative, Fast-Paced Start-Up Environment
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