Social Media & Event Writer

Bronson Healthcare
Onsite

About The Position

The Social Media & Event Writer is responsible for developing compelling, mission-driven content that supports Bronson Health Foundation’s donor engagement, fundraising, stewardship, campaign, and community outreach efforts. This role serves as a key storyteller and content creator, specializing in social media communications, event messaging, donor-facing content, and real-time engagement strategies that elevate the Foundation’s visibility and philanthropic impact. Working closely with the Director of Advancement Communications, Foundation leadership, event planners, fundraising teams, and marketing partners, this position creates content that strengthens donor relationships, promotes events and campaigns, amplifies mission impact, and enhances the Foundation’s digital presence across multiple platforms. This role requires a creative and highly organized communicator who can produce engaging content in a fast-paced environment while maintaining exceptional attention to detail, brand consistency, and donor-centered messaging.

Requirements

  • Bachelor’s degree in Communications, Journalism, Marketing, Public Relations, English, or related field.
  • 3–5 years of professional writing, social media, communications, marketing, or public relations experience.
  • Exceptional writing, editing, proofreading, and storytelling skills.
  • Experience developing content for social media and digital communications platforms.
  • Strong organizational skills with the ability to manage multiple priorities and deadlines.
  • Ability to write in a donor-centered, mission-driven, and emotionally engaging manner.
  • Strong interpersonal and collaboration skills.

Nice To Haves

  • Healthcare, nonprofit, philanthropy, or higher education communications experience.
  • Experience supporting fundraising campaigns, donor events, or stewardship initiatives.
  • Familiarity with social media management tools, analytics platforms, and digital engagement strategies.
  • Experience working with photography, video, and multimedia storytelling content.

Responsibilities

  • Develop, write, edit, and schedule social media content across multiple platforms including Facebook, LinkedIn, Instagram, X, and emerging digital channels.
  • Create compelling mission-focused content that highlights donor impact, patient stories, caregiver recognition, community partnerships, campaigns, and fundraising initiatives.
  • Support social media strategies that increase audience engagement, donor awareness, event participation, and philanthropic visibility.
  • Collaborate with Marketing, Creative Services, and Digital teams to ensure alignment with organizational branding and communication standards.
  • Monitor social media engagement trends and recommend opportunities to improve reach, engagement, and storytelling effectiveness.
  • Assist with live social media coverage during Foundation events and community activities.
  • Develop written content for fundraising events, donor stewardship gatherings, campaigns, and community engagement initiatives.
  • Write event-related materials including invitations, scripts, speaking points, programs, signage, promotional content, donor acknowledgments, event recaps, and follow-up communications.
  • Partner with event planners and fundraising teams to ensure messaging aligns with event objectives and donor engagement strategies.
  • Support storytelling efforts that enhance attendee experience and strengthen emotional connection to Bronson Health Foundation’s mission.
  • Assist with event communication timelines and content coordination.
  • Conduct interviews with patients, donors, caregivers, clinicians, volunteers, and community leaders to develop authentic mission-centered stories.
  • Translate healthcare, clinical, and philanthropic initiatives into accessible and emotionally compelling narratives.
  • Assist with development of stewardship content that demonstrates donor impact and organizational outcomes.
  • Contribute to donor newsletters, digital campaigns, annual reports, and fundraising appeals as assigned.
  • Ensure all content reflects Bronson Health Foundation’s voice, values, and strategic priorities.
  • Collaborate closely with advancement communications, fundraising, events, stewardship, and marketing teams.
  • Support integrated communications efforts across annual giving, major gifts, planned giving, campaigns, and events.
  • Coordinate with photographers, videographers, designers, and vendors to support multimedia storytelling initiatives.
  • Maintain positive and professional relationships with internal and external stakeholders.
  • Manage multiple writing assignments, editorial deadlines, and communication projects simultaneously.
  • Maintain organized content calendars and workflow processes.
  • Ensure all communications are accurate, timely, professional, and aligned with brand standards.
  • Support continuous improvement efforts by evaluating engagement analytics and communication performance metrics.
  • Assist with proofreading and quality review of advancement communications materials.

Benefits

  • Community-owned, not-for-profit health system
  • Largest employer and leading healthcare system in the area
  • Offers care in virtually every specialty
  • Full range of services from primary care to critical care
  • Over 100 locations
  • High quality standards
  • Empowered individuals and teams
  • State-of-the-art technology
  • Evidence-based processes
  • Patient and family-centered approach
  • Dignity and respect for each individual
  • Unique healing environment
  • Ranked by Forbes as one of America’s Best-In-State Employers (2022-23)
  • Ranked by Newsweek as one of America’s Greatest Workplaces for Women (2023)
  • Ranked by the National Association for Business Resources as one of the 2023 Top 101 Best and Brightest Companies to Work For
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