Social Media & Digital Communications Specialist

Rocket Lab CorporationLong Beach, CA
$94,400 - $118,000Onsite

About The Position

The Rocket Lab communications team translates literal rocket science into impactful and compelling stories that captivate the globe. We are looking for a Social Media & Digital Communications Specialist who lives and breathes digital storytelling, thrives in high-stakes environments, and wants to run one of the most exciting feeds in space. This is not a cruise-control 9-to-5. Rockets launch at 3:00 AM, mission milestones happen in real-time across multiple time zones, and the unexpected is around every corner. If you want a comfortable corporate routine, this isn't it. If you want to shape the voice of a company shaping humanity’s future in space, read on.

Requirements

  • 5+ years of experience. Proven track record running high-growth, high-engagement social channels and digital campaigns for a fast-moving brand.
  • A sharp portfolio with direct proof of killer campaigns you built and executed personally.
  • Experience in both organic and paid social campaigns and strategies. Deep understanding of how to roll out effective paid social and digital campaigns to serve specific business needs.
  • Flexibility to travel and move fast: Ready to support on-site activations, events, and dynamic launch schedules across time zones.

Nice To Haves

  • Bachelors degree.
  • Ability to distil complex ideas into short, witty, punchy copy with zero fluff and flawless attention to detail.
  • Extreme ownership. You don't wait for a brief. You spot what needs doing, hunt for an answer, pick up a camera, or open a draft, and get it done.
  • Calm, decisive judgment when breaking news hits or launch countdowns are ticking live.
  • Experience in aerospace, defence, motorsport or tech industries.
  • An authentic obsession with space exploration and technology.
  • Hands on photo/video capture and mobile editing skills.
  • Experience in a start-up environment

Responsibilities

  • Plan, maintain, and execute an aggressive digital editorial calendar aligned with missions, program milestones, and strategic company goals.
  • Lead day-to-day execution across X, LinkedIn, Instagram, YouTube, Facebook, Bluesky, subscriber newsletters and emerging platforms.
  • Tailor content to our broad range of audiences spanning B2B and B2G, talent candidates, investors, and fans.
  • Work with our media content producers to capture, package, and publish live coverage for launches, hot fires, spacecraft deployments, trade shows, and major company milestones.
  • Partner directly with engineers, mission operators, and production teams to turn complex technical achievements into sharp, accessible content.
  • Monitor platform analytics, spot trends before they fade, experiment with AI tools and new formats, and ruthlessly optimize for reach and engagement.
  • Ensure every caption, clip, graphic, and post matches Rocket Lab’s standard of quality, technical accuracy, and unmistakable tone.
  • Challenge the status quo of how aerospace communicates. Bring fresh tech, unconventional distribution strategies, and bold creative experiments that keep us leagues ahead of the industry.
  • Drafting, shooting, editing, and driving projects from concept to feed. Live tweet countdowns, get out onto the factory floor to get the story, write the post, and hit publish yourself.

Benefits

  • Company stock as part of your total compensation package
  • Employee Stock Purchase Program (with a 15% discount on company stock)
  • Top-tier medical plans (HMO, PPO, and a zero cost HDHP option with a significant HSA company contribution)
  • Dental and vision coverage
  • Paid vacation and sick time
  • 11 paid holidays
  • Flexible spending and dependent care accounts
  • Paid parental leave
  • Disability and life insurance
  • 401(k) retirement plan with company match
  • Subsidized EV charging
  • Onsite fitness centers (where available)
  • Discounted gym memberships
  • Complimentary snacks and beverages
  • 50% employee discount on our popular merch store
  • Variety of other employee discounts
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