Social Media & Digital Communications Intern

University of Utah Health•Salt Lake City, UT

17h•Onsite

About The Position

The Social Media & Digital Communications Intern provides hands-on support to the organization’s communications and digital engagement efforts. This internship is designed for an undergraduate student seeking exposure to healthcare communications, social media strategy, and content development within a large, integrated healthcare system. Working under the guidance of a designated preceptor, the intern will assist in creating digital content, analyzing engagement metrics, and supporting storytelling initiatives that highlight organizational priorities and patient-centered experiences. This role offers the opportunity to build foundational skills in content creation, data analysis, and professional communication while gaining insight into healthcare operations. This is a temporary, part-time internship (approximately 5 hours per week for three months). This position does not provide direct patient care. As a patient-focused organization, University of Utah Health exists to enhance the health and well-being of people through patient care, research and education. Success in this mission requires a culture of collaboration, excellence, leadership, and respect. University of Utah Health seeks staff that are committed to the values of compassion, collaboration, innovation, responsibility, integrity, quality and trust that are integral to our mission. EO/AA Corporate Overview: The University of Utah is a Level 1 Trauma Center and is nationally ranked and recognized for our academic research, quality standards and overall patient experience. Our five hospitals and eleven clinics provide excellence in our comprehensive services, medical advancement, and overall patient outcomes.

Requirements

Current enrollment in a Bachelor's degree program in Communications, Marketing, Business or related field, or equivalent experience.
Basic understanding of social media platforms (e.g., Instagram, LinkedIn, TikTok, Facebook) and digital content trends.
Strong written and verbal communication skills.
Ability to work collaboratively in a team environment and take direction from a supervisor or preceptor.
Demonstrated organizational skills and attention to detail.
Ability to manage time effectively and meet deadlines in a part-time capacity.
Interest in healthcare, communications, marketing, or digital media.
Basic familiarity with Microsoft Office or similar tools; exposure to content creation or analytics tools is a plus.

Nice To Haves

Prior coursework or experience in social media, marketing, or digital communications.
Experience creating content (e.g., class projects, student organizations, personal portfolio).

Responsibilities

Assists in the planning and execution of social media and digital content initiatives under the direction of a preceptor or supervisor.
Creates and supports development of engaging content (e.g., short-form videos, images, and written posts) aligned with organizational messaging and brand standards.
Monitors social media channels and gathers basic performance data, including engagement, reach, and audience trends.
Supports analysis of social media metrics and prepares summaries to help inform content improvements.
Conducts basic research on healthcare communication trends and peer organizations to identify best practices.
Assists in preparing presentations, reports, and visual materials to communicate insights and project updates.
Participates in team meetings and may present project work or findings to internal stakeholders.
Collaborates with cross-functional teams (e.g., marketing, communications) to support alignment of messaging.
Maintains awareness of emerging social media and digital communication trends.
Performs other duties as assigned in support of communications and engagement initiatives.