Social Media Creator

Entravision
$45,000 - $51,000Onsite

About The Position

This is an exciting opportunity for an experienced and talented Social Media content creator to further develop their skills while creating impactful video content in-front of and behind the camera. Job Summary In a nutshell: The Social Media role is a part of Entravision’s “Social Media Creator” team. This role works within the Sacramento Market sales team and Entravision Marketing’s Creative Lab department to create social media content for promotion of station initiatives and clients via branded content. The role works closely with the Sacramento sales team as well as collaborates on company wide marketing initiatives while managing the station's social media pages’ community. Broader Context: The SMC reports directly to the market SVP (Angie Balderas) and works with the Head of Branded content (Hersson Preciado). The role will require working with multiple departments on a daily basis meeting their content needs in the creation of videos, posts and other content to fulfill sold digital campaigns. Utilizing excellent product content creation skills the SMC will ideate, shoot and manage innovative and engaging campaigns on multiple social/media platforms. (FB, IG, TikTok) Additionally the SMC will work with Radio talent and content operations to create engaging and creative content that promotes and improves the Radio station pages - Sacramento and Stockton Pages of La Tricolor La Suavecita and Fuego Radio brands. The position will regularly need to travel to Stockton and Modesto on assignment and for promotional events.

Requirements

  • Fully Bilingual in Spanish and English
  • Front of Camera Experience (Social or TV, any other stage or performance based experience will considered)
  • 3+ years of experience in product or content marketing, social media, or digital marketing strategy
  • Deep understanding and experience in multiple media/social platforms
  • Strong ability to create high-quality and brand-specific content across all social channels.
  • Must have reliable transportation (travel to and from assignment locations)
  • Strong knowledge and interest in influencer marketing
  • Ability to collaborate with multiple teams in a fast-paced and deadline-driven environment

Nice To Haves

  • Knowledge of Photoshop, Adobe Creative Suite and Switcher Studio
  • Bachelor’s degree in Communication, Marketing, or Media
  • Understanding and ability to operate digital apps and devices for video creation

Responsibilities

  • Create social media content for promotion of station initiatives and clients via branded content.
  • Manage the station's social media pages' community.
  • Create videos, posts and other content to fulfill sold digital campaigns.
  • Ideate, shoot and manage innovative and engaging campaigns on multiple social/media platforms (FB, IG, TikTok).
  • Create engaging and creative content that promotes and improves the Radio station pages - Sacramento and Stockton Pages of La Tricolor La Suavecita and Fuego Radio brands.
  • Regularly travel to Stockton and Modesto on assignment and for promotional events.
  • Ideate and create effective branded content for clients.
  • Be the voice of the brand (Radio Pages) to create content that is authentic and powerful for all channels.
  • Create/curate video and written content for multiple media/social platforms.
  • Manage a content calendar to ensure a cohesive and consistent stream of new content for audience engagement.
  • Analyze, manage, and alter schedules where necessary to optimize engagement.
  • Interact with clients, community leaders and Radio Listeners out on assignments for videos and promotional events.
  • Stay up to date with the latest social media trends.
  • Collaborate with team members to optimize content and fulfill multi-market campaigns.
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