Social Media Coordinator

Guardian Dentistry Partners • Miami, FL

1d • $65,000 - $75,000 • Remote

About The Position

Guardian Dentistry Partners is looking for a creative, highly organized, and hands-on Social Media Coordinator to elevate social media across our growing network of dental practices. At Guardian Dentistry Partners, we support a network of 200+ thriving practices across 15.5 states. We’re also proud to have been named in the Inc. 5000 list of America’s fastest-growing private companies for the fourth consecutive year. Our culture is rooted in integrity, collaboration, and purpose. This role will be dedicated specifically to social media, with a focus on creating engaging, authentic content that brings our individual practices, teams, doctors, and Guardian Dentistry Partners brand to life. This is not simply a content-scheduling position. We are looking for someone who is comfortable behind the camera, editing Reels and TikToks, identifying trends, coaching local teams, and developing content strategies that can scale across a large organization. The Social Media Coordinator will manage our social presence while also helping our practices become stronger content creators themselves through training, resources, and ongoing support.

Requirements

• 2–4 years of experience in social media, content creation, digital marketing, or a related role
• Strong experience creating and editing short-form video content
• Proficiency with tools such as CapCut, Adobe Premiere Pro, Canva, or similar editing platforms
• Comfortable filming content using both smartphones and professional/basic camera equipment
• Strong understanding of Instagram, Facebook, TikTok, Reels, trends, algorithms, and platform best practices
• Ability to take a broad strategy and translate it into creative, engaging content
• Comfortable coaching and training people who may have little social media experience
• Strong project management and organizational skills
• Ability to manage content across a large number of brands and locations without sacrificing quality
• Comfortable working independently and taking ownership of social strategy and execution
• Strong communication and relationship-building skills
• Willingness to travel approximately 8 regional trips per year

Responsibilities

• Develop and execute social media content across Instagram, Facebook, TikTok, and emerging platforms
• Create engaging short-form video content, including Reels and TikToks
• Film, edit, and publish content featuring doctors, team members, patients when appropriate, office culture, education, technology, recruiting, and brand personality
• Identify relevant social trends and translate them into content appropriate for dental practices and the GDP brand
• Write engaging captions and social copy while maintaining individual practice brand voices
• Build content strategies that balance scalable national content with authentic, office-specific content
• Maintain social content calendars and ensure consistent posting across participating practices
• Monitor performance and use social analytics to continually improve content
• Lead monthly virtual social media trainings and check-ins with participating practices
• Teach office teams how to capture better photos and videos and create engaging social content
• Develop simple content guides, prompts, shot lists, and best practices that make it easy for offices to participate
• Serve as the primary social media resource for practice teams
• Identify offices and team members who are strong content creators and help turn their ideas into scalable examples for the broader organization
• Travel to each of GDP's eight regions approximately once per year to capture original content
• Plan content shoots in advance to maximize the amount of usable content captured during each visit
• Capture a mix of practice-specific and evergreen content, including educational videos, technology, team culture, recruiting, doctor features, trends, and personality-driven content
• Organize and maintain a content library that can be repurposed across practices and platforms
• Support the continued rollout and management of social accounts across GDP practices
• Ensure appropriate access, backup accounts, permissions, and account organization are maintained
• Help establish scalable processes as GDP continues to grow beyond 160 locations
• Partner with the broader marketing team to ensure social supports quarterly campaigns, brand initiatives, recruiting efforts, and practice-level priorities

Benefits

• Competitive health, dental, vision, long-term and short-term disability, and life insurance plans
• Participation in a 401 (k) plan with company match
• Remote workforce model & flexible schedule

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed