Social Media Coordinator

Finchey Corp dba Pacific BMW•Glendale, CA

7d•Onsite

About The Position

Pacific BMW is looking to hire a Social Media Coordinator responsible for creating, managing and growing Pacific BMW’s social media presence to increase brand awareness, community engagement and to support our business goals. This position reports to the Business Systems Manager. The Sales Department Hours are Monday-Friday from 9am-9pm & Saturday 9am-7pm & Sunday 10am-6pm. This is a full-time, 40-hour position that pays hourly, non-negotiable and non-commission-based. Pacific BMW is a family-owned Dealership operated in Glendale since 1982. We have a new state-of-the-art facility with upgrades and a clean, organized work environment. We are proud to be recognized as an honest, inviting and innovative business amongst the top Southern California dealerships.

Requirements

2-4 years of managing and growing social media accounts (business or brand)
Strong written communication skills and visual story-telling skills
Experience creating short-form video (Reels, Stories, TikTok)
Comfortable working on capturing live content
Strong Organizational and time-management skills
Video/photo editing skills

Responsibilities

Management of the Pacific BMW’s social media presence to increase brand awareness and sales effectiveness
Utilize promotional strategies to strengthen customer relationships and influence trust, writing clear and brand-aligned captions
Capture onsite photos and videos on-site and at various events for marketing sales and content
Post engaging content, images and videos on various social platforms such as Instagram, Facebook, Tiktok, LinkedIn and Youtube
Manage a content publishing calendar and plan future posts in order to maximize target audience
Monitor comments, respond to questions and interact with followers to track engagement
Improve current process development as it relates to enhance Pacific BMW’s online presence
Work on various photo projects with all departments as needed
Ensure that messages and social media content are in alignment with the brand, business goals are maintained positively within the online community
Track basic social media metrics to record engagement, reach, growth and performance
Work with customer facing employees to build to their social media profiles and brands that in correlation builds the Pacific BMW brand