Social Media Content Creator

Gotham Enterprises LtdWest Chester, PA
$60,000 - $70,000Remote

About The Position

Gotham Enterprises Ltd is seeking a highly creative Remote Social Media Content Creator to amplify our voice as the nation’s premier healthcare Job Board platform. You will be responsible for humanizing the recruitment process, transforming complex healthcare career topics into engaging, accessible content that resonates with therapists, nurses, and medical professionals nationwide.

Requirements

  • 5+ years in social media content creation, preferably within the healthcare, recruitment, or wellness sectors.
  • Video Mastery: Expert-level skills in shooting and editing on mobile devices using tools like CapCut or Adobe Creative Cloud.
  • Industry Knowledge: A basic understanding of the healthcare landscape (telehealth, licensure, etc.) or a strong willingness to learn the language of medical staffing.
  • Creative Hustle: A "self-starter" mentality with the ability to manage a high-volume content calendar while staying current on healthcare hiring trends.
  • Mission-Driven: A genuine passion for making an impact in the mental health industry and helping others find fulfilling roles.

Responsibilities

  • Healthcare Storytelling: Produce high-impact short-form videos (Reels, TikToks) that highlight career growth, workplace wellbeing, and the "why" behind mental health careers.
  • Recruitment Marketing: Partner with our recruitment team to create "Job Spotlight" content that makes hiring feel simple and personal for our clients.
  • On-Camera Presence: Act as the "face" of Gotham, conducting interviews with healthcare professionals and participating in industry trends with a knack for humor and authentic connection.
  • Cross-Platform Growth: Manage and grow our presence on LinkedIn, Instagram, and YouTube, ensuring 1-2 daily posts that maintain our mission-driven tone.
  • Educational Content: Curate graphics and posts on topics like trauma-informed care or telehealth boundaries to establish Gotham as a thought leader in the mental health community.
  • Community Management: Foster meaningful interactions within our community of clinicians and employers, responding to messages and comments with empathy and professionalism.
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