Innisfree Social Media Intern
AMOREPACIFIC US, INC•New York, NY
About The Position
Amorepacific US is seeking a creative and organized Social Media Community & Content Intern to join our dynamic in-house team supporting innisfree, a fast-growing K-beauty brand. This is an exciting opportunity to work on impactful social media strategies, brand partnerships, content creation, and community engagement. You’ll gain hands-on experience at the forefront of the beauty industry while contributing to a global brand that has been driving innovation for over 75 years.
Requirements
- Bachelor’s Degree (or pursuing one) in Communications, Marketing, or a related field.
- 1-2 years of experience in social media, content creation, public relations, or marketing (beauty or lifestyle experience preferred).
- Proficiency in Canva and video editing tools.
- Comfortable in front of the camera.
- Strong understanding of the beauty industry and social media trends.
- Excellent copywriting, organizational, and communication skills.
- Ability to manage multiple tasks, meet deadlines, and thrive in a fast-paced environment.
- Hands-on, collaborative team player with a positive attitude and “roll-up-your-sleeves” mentality.
- Must be passionate about beauty and working in social media.
Nice To Haves
- Beauty or lifestyle experience preferred.
Responsibilities
- Assist in brainstorming and creating unique, organic content for TikTok, Instagram Reels, and other priority platforms.
- Develop creative concepts for content series and social-first campaigns with the social team.
- Help design social assets using Canva for Instagram Stories, Reels, & Carousels.
- Shoot and edit video content for social media, speaking to camera when needed.
- Monitor and engage across all social touchpoints by liking and responding to comments, DMs, and tagged content, including ongoing review of recent and boosted posts.
- Proactively drive conversation by participating in relevant cultural moments, trends, and comment threads while authentically integrating the brand.
- Engage with creators, influencers, partners, and key retailers (e.g., Sephora, Sephora Squad) to strengthen brand visibility and relationships.
- Support community building by recognizing meaningful creator and audience milestones and high-impact content opportunities.
- Curate and obtain usage rights for user-generated content (UGC) to amplify brand storytelling.
- Monitor social trends and pop culture moments to identify opportunities for dynamic brand content.
- Pull weekly social media performance reports using Dash Hudson, identifying actionable insights.
- Analyze campaign metrics to inform future content strategies and provide leadership with data-driven recommendations.
- Manage closet inventory, including organization, tracking, and upkeep.
- Coordinate and fulfill creator product orders.
- Provide daily operational and administrative support as needed.
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What This Job Offers
Career Level
Intern
