Social Media, AVP - Corporate Affairs

Blackstone • New York, NY

1d • $105,000 - $150,000

About The Position

Blackstone is seeking a standout storyteller to bring its global brand to life across social platforms. This highly visible role will craft and refine platform-native copy across formats — from daily posts and campaign assets to executive messaging and video scripts — turning firm priorities and complex investment topics into clear, compelling narrative for our target audiences. This role will bring strong editorial judgment — shaping concepts and protecting tone of voice — while partnering closely with designers, producers, video editors, channel marketers, and legal and compliance.

Requirements

• 5+ years professional experience in writing, editing, and content creation for digital platforms.
• Exceptional writing, editing, and storytelling skills by simplifying complex investment concepts.
• Strong knowledge of financial services, alternative investments and wealth management.
• Experience writing for institutional or high-net-worth audiences is preferred.
• Effective written and verbal communication skills; executing feedback given.
• Demonstrated working in a fast-paced, dynamic environment while managing multiple priorities; and working collaboratively on a team.
• Experience optimizing content for search discoverability, i.e. SEO/GEO
• Fluent in AI-assisted content workflows (e.g., prompt writing and rapid iteration)
• Writing sample required.

Responsibilities

• Develop distinctive ideas that make complex topics accessible for different audiences.
• Translate firm, business, and asset class objectives and messaging into clear concepts, narratives, and social content assets.
• Proactively identify opportunities across the Corporate Affairs team, including media appearances, live events, webinars, branded content, and translate into social-first content that is relevant, credible, and additive to Blackstone’s brand
• Review interviews and long-form videos to spot high-potential moments, then shape them into scalable social formats aligned to our platform objectives.
• Draft social copy for multiple formats (e.g., short-form and long-form video, graphics, articles, newsletters) on social media platforms, ensuring all copy aligns with brand guidelines, tone of voice, and messaging strategy
• Write and edit social copy for executives and employees to amplify private wealth messaging, ensuring alignment with corporate channel strategy and tone of voice.
• Help shape creative briefs that set a strong, inspiring starting point for conceptual development.
• Partner with marketing teams including designers, producers, video editors, and channel marketers to bring integrated campaigns to life.
• Partner with stakeholders in Marketing, Public Affairs, Legal and Compliance, to ensure social content aligns with firmwide brand and business objectives and complies with industry regulations.
• Use generative AI to accelerate ideation, drafting, and versioning of content.

Benefits

• comprehensive health benefits, including but not limited to medical, dental, vision, and FSA benefits
• paid time off
• life insurance
• 401(k) plan
• discretionary bonuses

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed