Social Media and Email Support Specialist

The Ohio State UniversityColumbus, OH
$21 - $28Hybrid

About The Position

Working within the Wexner Center for the Arts’ Department of Marketing and Communications (M/C), the Social Media and Email Support Specialist serves on a temporary basis to help develop organic social media posts and cover related support tasks. The role also assists with promotional email copywriting (especially for the Wexner Center’s weekly email newsletter) and website event page updates and other promotional copywriting tasks as needed when other editors/copywriters are out of office.

Requirements

  • Bachelor’s degree, preferably in marketing, communications, journalism, or a related field.
  • 2 years of professional experience creating content (video, photography, editing platforms, advertising copy, blogs/features, and graphics) for a wide variety of audiences and digital platforms including Instagram, YouTube, Facebook, and LinkedIn.
  • 2 years of professional social media or multimedia marketing experience.
  • Proven ability to produce creative storytelling.
  • Strong understanding of content marketing and reputation management.
  • Strong written and verbal communication skills.
  • Must approach creating content with an audience-first focus.
  • Must have an understanding of social media metrics, measurement, and performance.

Responsibilities

  • Write, schedule, and manage organic social posts for Instagram, TikTok, Facebook, and LinkedIn.
  • Partners with M/C designers and writers to develop creative assets that can be leveraged on Wexner Center accounts.
  • Provide coverage for onsite events as necessary.
  • Write short-form promotional copy for weekly email newsletters and other event-based promotional emails using existing event copy as basis.
  • Assists M/C team with scheduling, updating, and organizing the center’s social media calendar and confirming scheduled posts go live.
  • Assists in managing ad-hoc post requests and cancelations.
  • Flags user comments or concerns that need immediate response.
  • Assists with event page updates on wexarts.org as needed.

Benefits

  • Medical, dental and vision coverage, with Ohio State paying a significant portion of the cost.
  • Paid time off, including sick and vacation time and 11 holidays.
  • State retirement plan or an alternative retirement plan, both with generous employer contributions.
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