Social Media and Content Specialist

Sonepar • Houston, TX

2d • Onsite

About The Position

Crawford Electric Supply is seeking a Social Media and Content Specialist to join their Marketing Team. This role is ideal for a creative storyteller who can translate business needs into engaging content. The candidate will be responsible for producing high-quality content, managing social media channels, and supporting brand initiatives. Crawford Electric Supply is committed to building relationships with employees, fostering a fun work environment, and supporting employee futures. They are known in the electrical distribution industry as a great place to work and build a career, focusing on being a business partner to their customers and providing excellent customer experiences and a wide variety of electrical products. The company culture emphasizes growth, opportunity, innovative thinking, and stability, guided by the motto “Whatever it Takes!” and supported by mindset competencies: Adapt, Dare, and Learn.

Requirements

• 2–4 years of experience in social media, content creation, or digital marketing
• Strong writing and storytelling skills with a portfolio of content samples
• Proficiency in graphic design tools (Canva, Adobe Creative Suite, or similar)
• Experience with social media scheduling and analytics platforms
• Strong understanding of digital content trends, formats, and best practices
• Excellent organizational and project management skills
• Ability to work cross‑functionally and manage multiple deadlines

Nice To Haves

• Familiarity with the electrical distribution industry is a plus

Responsibilities

• Develop and execute the social media content calendar across all platforms
• Create engaging posts, stories, and short-form videos aligned to brand voice
• Monitor performance, engagement, and audience growth
• Respond to comments and messages in coordination with internal teams
• Partner with the marketing team on messaging and campaigns
• Produce high-quality graphics, visuals, and short videos for digital channels
• Write clear, compelling copy for social, email, landing pages, and internal communications
• Support creation of flyers, line cards, event materials, and promotional assets
• Maintain and evolve brand templates, including PowerPoint and letterhead
• Collaborate with the marketing team to support multi-channel campaigns
• Create content for events including grand openings, counter days, customer training, and selling events
• Attend select events to capture content (photos, videos, interviews) for use on social and digital channels
• Track and report on social media performance and content engagement
• Provide insights and recommendations to improve reach, engagement, and conversions
• Support monthly and quarterly marketing reporting
• Provide general support to the marketing department by assisting with additional projects and responsibilities as needed

Benefits

• Healthcare plans
• Dental & vision
• Paid time off
• Paid parental leave
• 401(k) retirement savings with company match
• Professional and personal development programs
• Opportunity to become a shareholder
• Employer-paid short- and long-term disability
• Employer-paid life insurance for spouse and dependents
• Robust wellness program
• Gym reimbursement
• Employee Assistance Program (EAP)

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed