Social Content and Community Specialist

HARMLESS HARVEST INC • Oakland, CA

1d • $75,000 - $95,000 • Hybrid

About The Position

As our Social Content and Community Manager, you will play a key role in bringing the Harmless Harvest brand to life across social channels. This role is equal parts creative storyteller, content creator, and community builder, responsible for planning and publishing engaging social content, capturing real-time brand moments, managing day-to-day community engagement, and helping translate performance insights into stronger content over time. You will be a highly visible “Harmless voice” to consumers, ensuring every post, comment, message, and interaction feels authentic, on-brand, and connected to our broader marketing priorities. Reporting to the Director of Brand Communications, you will collaborate closely with the product marketing, creative, e-commerce, and consumer experience teams to support campaigns, activations, launches, and ongoing brand storytelling.

Requirements

• A socially-native creative with at least 2+ year in social media with demonstrated experience in creating content and community management
• A high-energy self-starter who thrives on moving fast, effortlessly handling multiple deadlines, and drives their own workflow forward with ease.
• A collaborative creative lead who can seamlessly brief, direct, and manage the workflows of external agencies, freelancers, and content creators.
• Strong on-camera presence with the ability to film, speak to camera, and create engaging social-first video content that feels authentic to the brand.
• Comfortable using tools like Sprout Social to organize content calendars, monitor engagement, track performance, and apply insights to improve social strategy over time.
• Proficiency in graphic design tools (e.g., Adobe Photoshop, Figma) and video editing software (e.g., Premier Pro and/or CapCut or similar)
• Bachelor's degree in marketing, communications, journalism, or a related field
• Must be based in the Bay Area

Responsibilities

• Own and manage the content calendar across all social platforms, ensuring consistent messaging, timely posts, and alignment with broader marketing priorities
• Stay ahead of social media trends, cultural moments, and platform updates to inform content strategy
• Concept, shoot, and edit compelling, high-quality content with a focus on Instagram and TikTok.
• Ensure all content aligns with brand guidelines, voice, and publishing timelines
• Collaborate with the marketing, creative, and e-comm teams to ensure content supports brand storytelling and campaign goals
• Attend brand activations, campaign shoots, and in-person events to capture real-time social content
• Help manage and organize an asset library of photos, video, b-roll, and other creative content
• Manage contract creation and execution for UGC creators, influencers, and other social partnerships, ensuring compliance and alignment with brand goals.
• Monitor and engage with community comments, messages, and mentions across all social media channels in a timely, professional, and on-brand manner.
• Maintain a consistent brand voice and tone across all platforms, ensuring messaging aligns with brand guidelines and values.
• Act as the first point of contact for followers, addressing questions, feedback, and concerns while escalating issues when appropriate.
• Foster meaningful conversations with the community to build strong connections, loyalty, and advocacy.
• Track and document influencer mentions and tags in a live document, while identifying opportunities for larger-scale engagement and collaboration.
• Pull monthly social performance reports through Sprout Social, translating key metrics and community insights into actionable recommendations that inform content strategy, optimize future posts, and identify opportunities to deepen engagement.
• Product and sample needs fulfillment, for Influencer, trade shows, photoshoots, etc.
• Occasional intermittent customer service (Zendesk platform) coverage during especially high volumes or CX team time off.

Benefits

• Generous Paid Time Off and Company Holidays
• Parental Leave
• Comprehensive health benefits and perks

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level