SMB Sr. Account Executive, Ad Sales

DIRECTVNew York, NY
$162,650 - $244,036Hybrid

About The Position

The DIRECTV Ad Sales organization is seeking an SMB Sr. Account Executive responsible for supporting Commercial dealers, developing SMB advertising opportunities, and driving advertising revenue growth. This role will serve as the primary Advertising Sales contact for participating dealers and work closely with Commercial teams, Product Marketing, Sales Operations, and Advertising leadership to support customer acquisition and revenue growth. The position will focus on dealer enablement, opportunity development, pipeline management, advertiser activation, and revenue generation.

Requirements

  • 3 – 5 years required, 5+ years desired experience in advertising sales, media sales, channel sales, business development, or related sales roles.
  • Experience working with SMB customers and sales pipelines.
  • Experience supporting indirect sales channels, dealers, partners, or reseller organizations.
  • Strong relationship management and communication skills.
  • Experience managing opportunities from prospecting through close.
  • Ability to work cross-functionally with Sales, Marketing, Operations, and Commercial teams.
  • Experience using CRM tools and pipeline reporting.
  • May require a background check due to job duties requiring routine access to DIRECTV and DIRECTV customer’s proprietary data.
  • Qualified applicants with arrest and conviction will be considered for employment in accordance with local ordinances and state law.
  • This role requires but is not limited to 30%+ travel.

Nice To Haves

  • Experience in advertising, media, telecommunications, technology, or related industries.
  • Experience supporting dealer, partner, or channel sales organizations.
  • Experience with SMB customer acquisition and growth programs.
  • Familiarity with self-service advertising platforms and digital advertising solutions.

Responsibilities

  • Serve as the primary Advertising Sales contact for participating Commercial dealers.
  • Support dealer onboarding and training in partnership with Commercial leadership and Product Marketing.
  • Educate dealers on DIRECTV advertising products, customer use cases, and sales positioning.
  • Assist dealers with identifying and qualifying SMB advertising opportunities.
  • Support customer meetings, sales conversations, and opportunity development.
  • Manage dealer-supported opportunities through the sales process.
  • Drive pipeline growth, advertiser activations, and revenue generation.
  • Monitor dealer engagement, opportunity progression, and sales performance.
  • Partner with Product Marketing, Sales Operations, and Commercial teams to support program execution.
  • Track key performance metrics and provide updates to leadership.
  • Share dealer and customer feedback to improve program performance and sales effectiveness.

Benefits

  • Competitive compensation structure
  • Market-competitive pay
  • Bonus
  • Benefits
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