Small Business Engagement Specialist

Asian Americans for EqualityNew York, NY
$50,000 - $60,000Hybrid

About The Position

The Small Business Engagement Specialist serves as a key ambassador for the organization, promoting small business education, technical assistance, and microloan programs throughout the community. This role is responsible for conducting outreach, building relationships with entrepreneurs and community partners, representing the organization at events, and connecting small business owners to available resources and financing opportunities. The ideal candidate is energetic, people-oriented, and passionate about helping entrepreneurs succeed.

Requirements

  • Associate's or Bachelor's degree in Business, Marketing, Communications, Community Development, Public Administration, or a related field, or equivalent experience.
  • 2+ years of experience in community outreach, business development, sales, marketing, customer engagement, or related work.
  • Excellent interpersonal, presentation, written and communication skills.
  • Ability to engage diverse audiences and build strong community relationships.
  • Strong organizational skills and attention to detail.
  • Experience working with small businesses, entrepreneurs, nonprofit organizations, or economic development programs.
  • Familiarity with small business lending, microfinance, or business assistance programs.
  • Bilingual skills in English/Chinese or English/Spanish is highly desirable.
  • Precise attention to details, excellent organizational, interpersonal and time management skills.
  • Commitment to the confidentiality of sensitive materials and information.
  • Meets expectations for attendance and punctuality.
  • Excellent knowledge of local businesses and resources.
  • Proficiency in Salesforce, Zoom, Google applications, and Microsoft Office Suite (specifically MS Word and Excel).
  • Valid driver's license and reliable transportation.
  • Ability and willingness to travel frequently throughout the New York metropolitan area, including New York City (all five boroughs), Long Island, the Mid-Hudson Valley, and New Jersey.
  • Ability to work occasional evenings and weekends to attend community events, workshops, networking functions, and outreach activities.
  • Ability to transport outreach materials, event supplies, and promotional materials as needed.
  • Ability to travel extensively within the service area.
  • Ability to stand for extended periods while staffing outreach tables, resource fairs, and community events.
  • Ability to lift and carry up to 25 pounds of outreach and event materials.
  • Ability to set up and break down event displays and informational booths.

Nice To Haves

  • Bilingual skills in English/Chinese or English/Spanish is highly desirable.

Responsibilities

  • Promote the organization's small business training, educational programs, and microloan products to entrepreneurs and community stakeholders.
  • Conduct outreach to small businesses through networking, community events, workshops, and direct engagement.
  • Build and maintain relationships with local business owners, chambers of commerce, community organizations, municipalities, and referral partners.
  • Identify opportunities to expand awareness and participation in organizational programs.
  • Represent the organization at community events, trade shows, resource fairs, conferences, and networking events.
  • Coordinate and staff outreach tables, information booths, and promotional activities.
  • Deliver presentations and informational sessions to prospective participants and partners.
  • Assist with planning and execution of workshops, trainings, and special events.
  • Recruit entrepreneurs and small business owners into educational programs and loan readiness initiatives.
  • Conduct initial screenings and provide information regarding program eligibility and participation requirements.
  • Maintain regular communication with prospective participants and applicants.
  • Support participant onboarding and follow-up activities.
  • Serve as a trusted resource and connector within the small business ecosystem.
  • Collaborate with marketing staff to develop outreach campaigns and promotional materials.
  • Create and distribute content for social media, newsletters, and community communications.
  • Track outreach activities, event participation, and engagement metrics.
  • Maintain accurate records of contacts, referrals, and prospective participants within Renaissance’s CRM system.

Benefits

  • Comprehensive benefits package (medical, dental, vision, retirement plan).
  • Generous PTO and paid holidays.
  • Ongoing professional development, coaching, and opportunities for advancement within the organization.
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