(Contract) SEO Specialist

Crunchyroll, LLC•Los Angeles, CA

7d•$39 - $47•Remote

About The Position

Crunchyroll is seeking an SEO Specialist for a 6-month contract position within its Audience Development team. This role focuses on the intersection of Editorial SEO and YouTube optimization to expand Crunchyroll's presence across search engines and YouTube. The position requires a hands-on, execution-focused individual adept at metadata optimization, keyword research, playlist optimization, content refreshes, data analysis, and detailed work that enhances audience discovery of anime. The role reports to the Global Audience Development SEO Manager and is open to remote candidates in the Los Angeles area.

Requirements

3+ years of experience with SEO.
Experience with SEO implementation, including implementing process/structural changes based on data and user behavior.
Experience with analytics tools like Google Search Console, YouTube Studio, Clearscope, and Ahrefs.
Experience with YouTube optimization.
Familiarity with how to optimize for AI overviews or generative optimization.
Experience with A/B testing.
Strong knowledge and understanding of anime culture and its importance to the broader community, and you're driven to innovate in this space.
Bachelor's Degree or equivalent hands-on experience in a relevant field.

Nice To Haves

Familiarity with social media platform algorithms (TikTok), traffic sources, and search behavior.
Experience with content management systems (i.e. Storyblok).
Knowledge of structured data/schema markup, including experience with Databricks.
Experience with Mixpanel, Tableau, or other analytics platforms.
Experience in media, entertainment, or fan communities.

Responsibilities

Research keywords and search trends to inform content strategy.
Optimize on-page metadata (titles, descriptions, tags, and structured data) for Crunchyroll News evergreen articles.
Conduct content audits and refresh editorial pages to improve search rankings.
Support technical SEO implementations across Audience Development.
Track keyword rankings, traffic shifts, and content performance in Google Search Console and Ahrefs.
Help with data entry and reporting across SEO tools and internal trackers.
Optimize YouTube video metadata: titles, descriptions, and chapters.
Audit, organize, and optimize playlists for discoverability and watch-time improvements.
Research YouTube search trends to recommend metadata improvements across channels.
Support A/B testing initiatives and track results.
Help maintain consistency and quality across international channel metadata.
Pull performance data from YouTube Analytics, Google Search Console, and Ahrefs.
Maintain and update tracking spreadsheets and internal dashboards.
Compile competitive research on how other anime and entertainment channels approach SEO.
Flag trends, opportunities, and anomalies to the SEO Manager.