SEO Manager | Remote for U.S.-Based Higher Education Marketing Agency 🌎📊

Atomic HR • Montevideo, Latam

2d • Remote

About The Position

Our client is a performance marketing agency specializing in mission-driven organizations across higher education and nonprofit sectors. They combine sharp strategy, creative excellence, and data-driven execution to help universities and organizations achieve measurable growth — enrollments, applications, inquiries, and awareness. In this role, you'll own project planning, process, and delivery across the agency — guiding client work from conception to completion, on time and within budget, across every service line.

Requirements

• 3–5+ years of hands-on SEO experience with proven organic growth results
• Experience independently managing SEO strategy across multiple websites or client accounts
• Strong technical SEO expertise, including audits, indexing, structured data, Core Web Vitals, and on-page optimization
• Deep understanding of keyword research, search intent, content strategy, and performance analysis
• Experience using Google Analytics 4, Google Search Console, SEMrush, Ahrefs, Screaming Frog, Looker Studio, Sitebulb, or similar platforms
• Working knowledge of AEO, GEO, semantic search, entity optimization, and AI-powered search experiences
• Excellent editorial, proofreading, and content optimization skills
• Experience working within CMS platforms such as WordPress, Webflow, Drupal, or similar
• Strong analytical, organizational, communication, and project management skills
• Ability to manage multiple priorities across several client accounts simultaneously

Nice To Haves

• Experience in higher education, enrollment marketing, or education technology
• Previous agency experience managing multiple client accounts
• Familiarity with CRM platforms and enrollment-focused reporting
• Experience using AI tools such as ChatGPT, Claude, Gemini, Perplexity, AirOps, or similar
• Passion for emerging AI search technologies and the future of organic search

Responsibilities

• Develop and execute SEO, AEO, and GEO strategies across multiple higher education partner accounts
• Build SEO roadmaps aligned with enrollment goals and business objectives
• Conduct keyword, topic, competitor, entity, and search intent research
• Lead technical SEO initiatives including site audits, crawl analysis, indexing, Core Web Vitals, structured data, and internal linking
• Partner with Web Development teams to prioritize and implement technical SEO improvements
• Optimize website content, landing pages, and content hubs for search visibility, user experience, and AI discoverability
• Identify content gaps and opportunities to strengthen topical authority across the student journey
• Monitor rankings, organic traffic, conversions, and other SEO KPIs to deliver actionable insights
• Own monthly SEO reporting and communicate strategic recommendations to stakeholders
• Stay current on search algorithm updates, AI search advancements, and evolving SEO best practices
• Evaluate emerging search technologies and AI tools to improve workflows and search performance
• Contribute to SEO documentation, operational standards, and continuous process improvements

Benefits

• Fully remote work environment
• Competitive compensation based on experience
• Opportunity to work across a diverse portfolio of higher education institutions
• Exposure to cutting-edge SEO, AEO, GEO, and AI search initiatives
• Collaborative, cross-functional team environment
• Opportunity to influence the evolution of the agency's SEO services and best practices

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed