SEO Manager

RIESTER SONORAN LLC•Phoenix, AZ

2d•Onsite

About The Position

Riester is looking for an SEO Manager well-versed in all aspects of search marketing. This position will be responsible for managing client accounts with an emphasis on search engine optimization. This client-facing role requires strong analytical and strategic skills, a passion for data-driven marketing methodologies and techniques, along with other critical skills such as problem-solving and creative-thinking.

Requirements

Minimum 3 years of hands-on experience with search engine optimization
Bachelor’s degree preferred
Superior work ethic, self-starter, eager to consistently meet objectives and take on more responsibility
High attention to detail and strong problem-solving skills
Ability to manage multiple tasks and meet deadlines
Experience with Moz, Yext, or similar local search platforms
Experience with BrightEdge or similar content performance platform
Experience with Google Search Console and Google Tag Manager
Google Sheets or Microsoft Excel skills: Pivot tables, charts and advanced functions
Google Analytics, Google Adwords certification a plus
Exceptional verbal and written communication skills

Nice To Haves

The ability to look beyond SEO optimization and understand the business challenges Riester clients may face
The ability to build relationships and engender trust with clients, peers and internal stakeholders
The ability to collaborate across the organization including with the PPC, Analytics, Content, Creative and Design teams to solve client needs
The ability to conduct in-depth content gap analyses, competitive and audience analysis, keyword research, and SERP landscape analysis and collaborate on creative assets, based on your findings
The ability to define and present data and results in a digestible, customer-centric format

Responsibilities

Collaborate with clients and internal teams to meet organic performance objectives
Conduct website audits and present findings effectively
Analyze and make recommendations on elements that impact a website’s ranking including a site’s URL structure, 301-redirect strategy, HTML sitemap, robots.txt file, etc
Report on keyword performance, competitive analysis, the share of voice, backlinks, page load speed and provide actionable insights
Identify new opportunities to drive results and improve performance
Recommend content ideas and collaborate with stakeholders
Compile and analyze recurring reports
Present weekly, monthly and quarterly results to client teams
Monitor and communicate relevant digital media best practices, SEO developments, statistics, trends, and industry strategies
Develop SEO training and communicate strategies with internal partners