Senior Wine Educator

The Wonderful CompanyNapa, CA
$27 - $30Onsite

About The Position

Under the direction of the Assistant Tasting Room Manager, the Senior Wine Educator will serve as a key ambassador for our brand, delivering exceptional wine education experiences to customers, staff, and industry professionals. The ideal candidate must have wine education, hospitality, and sales expertise and successfully foster engagement and brand loyalty to drive wine sales. This full-time role requires a flexible schedule, including weekends and holidays, and the ability to work evening shifts as needed.

Requirements

  • 3+ years of proven experience in wine education, hospitality, or a related role within the wine industry
  • Experience in luxury hospitality or high-end wine brands
  • Advanced certification from a recognized wine education institution (e.g., WSET Level 3 or Diploma, CMS Certified Sommelier, or similar)
  • Strong public speaking and presentation skills with the ability to adapt to various audience types
  • In-depth knowledge of wine production, viticulture, varietals, and food pairings
  • Excellent interpersonal, communication, and organizational skills
  • Ability to work evenings, weekends, and travel as required for events and educational programs
  • A passion for wine, hospitality, and creating exceptional guest experiences
  • Familiarity with digital education tools, content creation platforms, or social media marketing for wine education
  • Ability to stand for extended periods and lift up to 50 pounds
  • Comfort working in varying environments, including vineyards, cellars, and event spaces
  • RBS Certification required

Responsibilities

  • Deliver engaging, educational, and memorable guest experiences that deepen appreciation for the winery’s wines, philosophy, and estate history.
  • Lead immersive private tours and wine tasting experiences.
  • Develop and present informative and interactive wine education sessions tailored to diverse audiences.
  • Provide personalized wine recommendations based on guest preferences to enhance the experience and connection to the brand.
  • Serve as a key extension of the management team, providing leadership, expertise, and support in daily tasting room operations.
  • Design and implement internal training programs to enhance staff product knowledge, service quality, and wine sales acumen.
  • Mentor junior team members and foster a culture of continuous learning and excellence.
  • Support the tasting room team and hospitality managers as needed.
  • Represent the winery at trade shows, industry events, and customer engagement programs.
  • Cultivate strong relationships with wine club members, guests, and industry partners to enhance brand visibility.
  • Drive wine sales through education-focused presentations that communicate the value, heritage, and craftsmanship of each product.

Benefits

  • Access to top-notch medical coverage
  • comprehensive vision and dental plans
  • 401k with match eligibility
  • 24/7 online physician consultations
  • virtual mental health resources
  • life coaching
  • engaging employee community groups
  • cash rewards for healthy habits and fitness reimbursements
  • library of on-demand fitness videos
  • clear paths for career progression and internal mobility across our diverse family of brands and business units.
  • dedicated Learning and Organizational Development department, offering extensive resources like People Manager and leadership training, webinars, and eLearning courses.
  • company-wide mentorship program to share goals, overcome challenges, and drive your career forward.
  • training that empowers all employees to learn and implement concepts that drive significant, positive change in the workplace.
  • company-provided funds to up to three charities of your choice
  • opportunity to contribute to group service projects within our local communities.
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