Senior Web Operations Manager

Juniper Square•,

5d•$115,000 - $160,000•Hybrid

About The Position

In this role, you'll oversee the full operational stack of junipersquare.com: CMS governance, SEO and AEO strategy, production and day-to-day operations, agency oversight, and the AI-powered workflows that let the site run with increasing intelligence and scale. Reporting to the Head of Corporate Marketing, the Senior Web Operations Manager sits on Juniper Square’s Marketing team, working alongside creative, brand, content, and product marketing teams. The right candidate combines technical depth with search expertise at the intersection of traditional SEO and AI-driven discovery, and a builder's instinct for designing systems rather than managing tasks. The application deadline for this role is September 21st, 2026.

Requirements

8+ years in a Marketing function with direct ownership or management of a B2B website, including track record of scaling website performance and impact, agency oversight and cross-functional coordination.
Hands-on CMS ownership experience: familiarity with headless or hybrid CMS architectures (Contentful, Sanity, Webflow, or similar) and how AI can be layered into content delivery and publishing workflows.
Deep analytics and technical SEO expertise, and comfort in reporting on performance data and optimization.
Real AEO/GEO fluency: you know how AI answers engines index and surface content, and can run a structured process to monitor and correct representation.
Experience working cross-functionally (Product, Design, IT, Legal, etc.) and demonstrated project management and communication skills. Comfortable owning a backlog with competing deadlines and driving major initiatives with minimal oversight.
AI fluency: you've built AI-powered systems that created operational leverage. Candidates who advance to final rounds will demonstrate this live; candidates with experience building are strongly encouraged to show it.

Responsibilities

Serve as the primary point of contact for all website initiatives; translate business and technical needs into clear execution plans, communicate trade-offs, and drive projects across teams with minimal oversight.
Own Juniper Square’s content management system (CMS) end-to-end: governance, plugins, security updates, and direct page production using existing components and templates; brief the agency for complex backend work and QA every release before it ships.
Run production operations: schedule and publish blog posts, page updates, and podcast and related assets; manage cross-functional dependencies (Brand, Product, Legal); and maintain site hygiene (broken links, outdated content, asset organization, and international page upkeep).
Monitor and continuously improve Core Web Vitals, site speed, and uptime; own platform health and maintain documented recovery procedures for critical issues.
Own JSQ's organic SEO strategy and roadmap: technical SEO (architecture, crawlability, schema markup), setting direction, and iterating based on performance data.
Own the AEO/GEO monitoring and correction loop: track how Juniper Square is represented across AI answer engines, run keyword and prompt-based research, implement structured data and semantic frameworks, and translate priorities into a clear content roadmap.
Design and operate AI workflows for AEO/GEO monitoring, content refresh cycles, and performance reporting, etc., automating recurring operations that previously required manual pulls.
Own performance reporting: define and track KPIs across traffic, organic visibility, and technical site health. Surface clear, actionable insight for improvement to be shared with leadership and cross-functional partners.