Senior Vice President of Marketing (SVP of Marketing)

Blue Acorn iCi, SC
$175,000 - $240,000Hybrid

About The Position

Blue Acorn iCi, an Infosys Company, is seeking a visionary, growth-driven Senior Vice President (SVP) of Marketing to lead and scale its global marketing function. Operating at the intersection of a digital agency and a global consulting powerhouse, this role is responsible for defining and executing a modern marketing strategy to accelerate brand growth, strengthen strategic alliances (particularly with Adobe), and build a high-performing demand generation engine that fuels revenue. The SVP will serve as a critical connector across Blue Acorn iCi, Infosys, and key ecosystem partners, influencing go-to-market strategy, elevating market perception, and driving measurable business outcomes.

Requirements

  • B2B Marketing Leadership: 10–15+ years of progressive experience, including executive-level leadership roles.
  • Revenue Ownership: Proven track record of building and scaling demand generation engines tied to pipeline and revenue.
  • Ecosystem Expertise: Deep experience in partner marketing, co-selling, and alliance-driven growth models.
  • Strategic & Operational Balance: Ability to operate at both boardroom strategy and executional depth.
  • Unrestricted authorization to work in the United States without the need for employer sponsorship now or in the future.

Nice To Haves

  • Agency / Services Experience: Strong understanding of marketing within a digital agency, consultancy, or professional services model.
  • Adobe Ecosystem Expertise: Familiarity with Adobe Experience Cloud and related GTM motions.
  • Global / Matrixed Environment: Experience navigating complex, global organizations (e.g., Infosys, Accenture, Deloitte).

Responsibilities

  • Build, lead, and inspire a world-class, multi-disciplinary marketing organization.
  • Establish a culture of accountability, innovation, and data-driven decision-making.
  • Develop future leaders and ensure alignment with broader business objectives.
  • Define and execute a global marketing strategy aligned to revenue and growth targets.
  • Position Blue Acorn iCi as a category leader in digital experience, commerce, and CX transformation.
  • Drive differentiated messaging, thought leadership, and market influence.
  • Act as the primary marketing executive for the Adobe partnership covering US and EMEA regions.
  • Lead joint go-to-market strategies, co-marketing initiatives, and executive alignment.
  • Elevate Blue Acorn iCi’s position as a top-tier Adobe partner globally.
  • Partner closely with Infosys marketing and sales teams to unlock enterprise-scale opportunities.
  • Develop and execute joint campaigns, integrated GTM strategies, and cross-sell initiatives.
  • Ensure brand alignment and consistent messaging across both organizations.
  • Own the end-to-end demand generation strategy and pipeline contribution.
  • Build scalable, integrated campaigns across digital, ABM, events, and partner channels.
  • Align closely with sales leadership to drive MQL → SQL → revenue conversion.
  • Elevate brand visibility through strategic PR, content, events, and executive positioning.
  • Strengthen Blue Acorn iCi’s reputation as a trusted advisor within Infosys and the broader market.
  • Lead internal and external communications strategy.
  • Oversee the global marketing budget and investment strategy.
  • Track and optimize marketing spend, pipeline contribution, conversion rates, and ROI.
  • Deliver clear and consistent marketing reports and results to executive leadership.

Benefits

  • medical insurance
  • dental insurance
  • vision insurance
  • life insurance
  • disability insurance
  • paid time off
  • 401(k)
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