Senior Vendor Marketing Specialist

ALMO CORP•Philadelphia, PA

About The Position

The Vendor Marketing Specialist is responsible for building trusted partnerships with vendors by demonstrating the ROI of marketing campaigns and using performance insights to secure ongoing reinvestment, ensuring sustained growth across channels. This role works alongside the Vendor Marketing Team Lead to bring plans to life by coordinating campaign execution, managing day-to-day details, and ensuring alignment with cross-functional teams. From preparing vendor pitches to monitoring budget pacing and performance reporting, this position keeps programs on track and ensures vendors see clear, measurable results from their investments.

Requirements

5+ years of experience in brand/vendor marketing, account management, or digital marketing.
Experience in ecommerce marketing required
Strong understanding of vendor funding programs
Proven ability to manage budgets, timelines, and cross-functional workflows.
Strong presentation and communication skills.
Highly organized, with strong follow-through and accountability.
Proficiency in Excel/BI tools and comfort with reporting/analysis.
Creative thinker with the ability to identify gaps and suggest solutions.
Strong project management and organizational skills with the ability to juggle multiple priorities.
Excellent written and verbal communication skills; able to present with professionalism.
Experience working with external partners.

Nice To Haves

Proficiency in retail media platforms (Amazon Ads, Walmart Connect, etc.) is a plus.

Responsibilities

Support the Vendor marketing team with marketing plan execution, competitive research, tracking budgets/approvals/pacing, aligns plan with cross functional teams, and presentation creation for marketing plan pitches and performance reporting across multiple key vendor brands.
Own the day-to-day execution of vendor marketing plans by building and organizing pitch decks, reporting presentations, and vendor recaps that drive alignment and reinvestment.
Partner with internal teams (digital advertising, content, sales and product management) to create pitch decks and once approved, deploy vendor-funded campaigns.
Collaborate with sales and digital advertising to keep campaigns on time, on budget & performant & communicate performance outcomes to vendors to justify reinvestment.
Align vendor promotional calendars with retailer-specific opportunities to maximize visibility.
Collaborate on reporting dashboards to showcase campaign ROI and incremental sales impact.
Own budget tracking, approvals, and pacing for vendor-funded campaigns.
Provide clear visibility to internal teams on available funding and upcoming activations.
Ensure all funds are allocated efficiently and utilized within agreed timelines.
Monitor spend to maximize investment and avoid overspending.
Deliver regular performance recaps to vendor partners, highlighting ROI, sales impact, and key learnings.
Leverage insights to build a stronger case for future vendor investments.
Monitor competitive activity to inform vendor conversations and growth strategies.
Partner with the Sr. Marketing Manager on top vendor priorities, while independently owning execution for others.
Provide clear, professional communication to vendors, aligning internal and external stakeholders.