Senior UX Strategist / Information Architect (Contract)

RSA Conference•Boston, MA

1d•Remote

About The Position

RSAC is seeking a Senior UX Strategist to lead the re-architecture and consolidation of two existing websites into a single, scalable platform. This contract engagement focuses on strategy, structure, and user experience, not visual design. The ideal candidate will have a strong point of view on content organization, intuitive navigation systems, and building an information architecture that can grow with the business.

Requirements

10+ years of experience in UX strategy, information architecture, or a related discipline
Proven experience leading website redesigns, ideally projects involving site consolidation or migration
Deep expertise in information architecture — site mapping, taxonomy, navigation design, and content modeling
Experience with content migration planning and redirect mapping (301 strategy)
Familiarity with CMS platforms and how IA decisions impact CMS setup
Strong understanding of SEO fundamentals (URL structure, heading hierarchy, internal linking, content siloing)
Familiarity with Generative Engine Optimization (GEO) and how AI-powered search tools surface and cite content
Experience working alongside or handing off to visual/creative designers
Strong communicator who can articulate the "why" behind structural decisions

Responsibilities

Audit the content and structure across both existing websites
Develop a unified site map and navigation architecture that merges both sites into one cohesive experience
Define a scalable page hierarchy and content categorization framework
Create wireframes for key page templates (homepage, landing pages, interior pages, etc.)
Establish URL structure, internal linking strategy, and heading hierarchy optimized for SEO
Advise on Generative Engine Optimization (GEO) best practices — structured data, content clarity, and formatting that performs well in AI-generated search results
Collaborate with our in-house creative designer to hand off wireframes and structural direction
Document the IA and UX rationale so it can guide future site growth