Senior UX Researcher - Emerging Experiences

Target•Minneapolis, MN

5d•Hybrid

About The Position

As a Senior UX Researcher embedded within our Emerging Experiences team, you’ll be at the forefront of Target’s evolving guest experience, helping define what’s next across digital and physical touchpoints while contributing to business growth. You will work in collaboration with other researchers and UX partners to prototype the future and make it real. You will support research that informs concept development, prototyping, and storytelling, helping teams create clarity in complexity, explore what’s possible, and align around what matters. In this role, you will evaluate assumptions, uncover guest needs and expectations, and support the development of best-in-class experiences for our guests. You will help teams understand not only how something works, but how it feels for our guests, bringing a lens of clarity, emotion, and care to future-visioning efforts and UX sprints. Success in this role requires comfort navigating ambiguity and working in a fast-paced, iterative team environment where experimentation is valued, and concepts, prototypes, and priorities may evolve as teams learn. As a member of the Guest UX Research Team, you will contribute to advancing the broader practice of UX at Target through influence, impact, and craft. We are an engaged, supportive, and diverse team focused on elevating the impact of our discipline.

Requirements

Minimum of 5 years' experience practicing UX design research for digital product teams
Experience in UX Research methods, including remote moderated and unmoderated testing, online and in-context (store) intercepts, experimenting with AI
Excellent written and verbal communication skills; demonstrated ability to effectively communicate complex concepts to cross functional partners
A strong ability to tell compelling stories from data to communicate insights and recommendations
Comfortable and confident when faced with ambiguity
Demonstrated ability to manage multiple projects (both small and large) and adjust to changing priorities
Strong project management skills – experience managing and tracking multiple projects at various stages in the product design life cycle
Experience running, recruiting, moderating, and analysis of online panels
Experience in a matrixed, agile environment
Proficient in research tools for remote testing, surveys, analysis, and reporting (User Testing, Qualtrics, Dscout, ChatGPT, etc.)

Nice To Haves

4-year degree in Design Research, Social Science, Psychology, Human Factors, HCI, Anthropology, or related field

Responsibilities

Use your skills, experience, and talents to contribute to groundbreaking thinking and visionary goals
Conduct research using qualitative and quantitative methods, including moderated and unmoderated testing, surveys, heuristic reviews, benchmark studies, concept testing, longitudinal research, intercepts, ethnographies, and shop-alongs
Define and evaluate quality for adaptive experiences, assessing not only usability, but also trust, usefulness, clarity, and system behavior
Translate research findings into clear evaluation criteria, product direction, and compelling stories that help cross-functional teams make informed decisions
Support Principal and Lead Researchers with research requests, from shaping the scope of initiatives to executing studies and synthesizing findings
Guide and partner with product teams through the research lifecycle by recommending methods, scoping studies, coordinating execution, and facilitating synthesis and analysis
Identify high-impact questions in ambiguous, early-stage problem spaces and adapt research plans as product direction evolves
Work effectively with early, incomplete, or rapidly changing prototypes in fast-paced, iterative environments, including design sprints and exploratory workstreams
Contribute to the broader Guest UX Research Team by helping keep the research library up to date and comprehensive