Senior Strategist Participant Communication - Empower Participant Communications

Empower • KS Remote, KS

2d • $96,100 - $135,700 • Hybrid

About The Position

The Senior Participant Communication Strategist is a client-facing role that services highly complex and high-profile existing client relationships within the LMN participant communications team. The role combines financial services acumen with strategic communications, product knowledge, and client management to help improve retirement readiness. Ensures client satisfaction while managing client profitability with the entire service team. Responsible for accurate and timely communications relating to plan activity, as well as more strategic action-based campaigns to assist with changing participant behavior. Helps to improve financial education and overall participant wellness through creative tools; often spearheading the development of new resources. Reviews and recommends communication design and delivery strategies while managing a complex book of business. Will have ownership over participant communication budget, deliverables, quality control, timelines, metrics and planning. Regularly attends and presents new concepts or provides campaign updates during client meetings, whether in person, via webcast or phone. Explains complex concepts and builds consensus with client contacts. Through extensive experience, anticipates industry regulatory communication requirements and ensures appropriate communications are leveraged for plan sponsors. Engages Retirement Education Team to conduct employee meetings and select presentations/webcasts. Completes the creative brief as required by Marketing to ensure full understanding of each initiative/tactic. Understands the budget for each assigned client and executes appropriate initiatives in line with that budget. Coordinates all workflow process to see deliverables through to completion. Is a thought leader within the team helping to drive the department forward, while mentoring less tenured team members. The Senior Participant Communication Strategist manages a book of strategic clients and travels up to 30% of the time to manage existing client relationships.

Requirements

• Bachelor's degree in marketing, business, journalism, communications, finance or relevant field.
• Retirement industry experience; typically, a minimum of seven years, including knowledge of defined contribution, defined benefit, non-qualified plans and financial services industry, including relevant regulatory compliance.
• Retirement communications experience; typically, a minimum of seven years, including experience with required and discretionary communication deliverables. Specifically, familiarity with variable data, personalization and multi-channel delivery approaches to communications.
• Project management skills.
• Client management experience; typically, a minimum of seven years, in corporate benefits, communications or marketing.
• Advisor/Intermediary relationship experience and an understanding of their role.
• Strong presentation skills, along with strong written and oral communication skills.
• High competency in Microsoft Office Suite, Salesforce and various workflow tools, along with aptitude to quickly learn other systems/software.
• Proven technical and persuasive writing skills, along with style guide knowledge, to efficiently write custom communications.
• Strong negotiation and conflict management skills; ability to anticipate and overcome potential objections.
• Adaptable to a fluid work environment and seasonal spikes in workload.
• Resolves most questions and problems and refers only the most complex issues to higher levels.
• Understanding of and adherence to communication budget and expense variables associated with client relationships.
• Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time, including CPT/OPT.

Nice To Haves

• Master’s degree preferred.

Responsibilities

• Develops, implements, manages and measures the participant communications strategy (multi-touch and multi-channel) for Empower's most high-profile and complex clients in the Large/Mega/Not-For-Profit market.
• Ensures client satisfaction while managing client profitability with the entire service team.
• Responsible for accurate and timely communications relating to plan activity, as well as more strategic action-based campaigns to assist with changing participant behavior.
• Helps to improve financial education and overall participant wellness through creative tools; often spearheading the development of new resources.
• Reviews and recommends communication design and delivery strategies while managing a complex book of business.
• Has ownership over participant communication budget, deliverables, quality control, timelines, metrics and planning.
• Regularly attends and presents new concepts or provides campaign updates during client meetings, whether in person, via webcast or phone.
• Explains complex concepts and builds consensus with client contacts.
• Anticipates industry regulatory communication requirements and ensures appropriate communications are leveraged for plan sponsors.
• Engages Retirement Education Team to conduct employee meetings and select presentations/webcasts.
• Completes the creative brief as required by Marketing to ensure full understanding of each initiative/tactic.
• Understands the budget for each assigned client and executes appropriate initiatives in line with that budget.
• Coordinates all workflow process to see deliverables through to completion.
• Acts as a thought leader within the team helping to drive the department forward, while mentoring less tenured team members.
• Manages a book of strategic clients.
• Travels up to 30% of the time to manage existing client relationships.

Benefits

• Medical, dental, vision and life insurance
• Retirement savings – 401(k) plan with generous company matching contributions (up to 6%), financial advisory services, potential company discretionary contribution, and a broad investment lineup
• Tuition reimbursement up to $5,250/year
• Business-casual environment that includes the option to wear jeans
• Generous paid time off upon hire – including a paid time off program plus ten paid company holidays and three floating holidays each calendar year
• Paid volunteer time — 16 hours per calendar year
• Leave of absence programs – including paid parental leave, paid short- and long-term disability, and Family and Medical Leave (FMLA)
• Business Resource Groups (BRGs) – BRGs facilitate inclusion and collaboration across our business internally and throughout the communities where we live, work and play. BRGs are open to all.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior