Senior Strategist, Business Solutions

Horizon Media•New York, NY

2d•$66,300 - $80,000•Hybrid

About The Position

Horizon Next is one of the industry's most innovative and data-driven marketing organizations, operating at the intersection of people, data, and media. We provide strategic leadership to accelerate growth for our clients through brand strategy, media planning and investment, and best-in-class analytics across all channels. As a leader in innovative business solutions, we are always pushing ourselves to understand what’s next: our next innovation, our next advancement in analytics, the market’s next media evolution, and your next breakthrough idea. Horizon Next operates with the single goal that tomorrow must outperform today. At Horizon Next, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe and empowered. We value YOU and believe that your authentic voice and unique perspective allows us to create a more rewarding culture, and experience, together. Our simple recipe for success? We hire talented people (thinkers, doers, dreamers, makers), challenge them and give them every opportunity to grow.

Requirements

A strong writer, presenter and communicator
A left and right brain thinker – a data powered strategist
A collaborative, team-oriented worker with strong time management and organization skills
A problem solver with the ability to develop creative solutions
Detail oriented with commitment to follow through
Nimble and flexible with ability to succeed in a fast-paced environment
A strong team player, willing to roll up your sleeves
Excited to mentor and teach team members
A supporter of and advocate for diversity, equity and inclusion

Nice To Haves

1.5+ years previous media planning experience
Understanding of advanced analytics and performance media
Familiarity with marketing principles, analytics and concepts
Skilled in Excel and PowerPoint with the ability to discuss how those functions can or should be applied relative to the media planning process
Robust proficiency in basic functions within systems and tools related to the media planning process (i.e. media management system, billing system, competitive and targeting tools)
Effective verbal and written communication skills; able to confidently present and sell through ideas both internally and to clients

Responsibilities

Assist in the development of sound, strategic media plans with guidance/input from Supervisor, all based on client direction and an understanding of media principles
Responsible for analysis of consumer research and competitive intelligence findings by junior team
Collaborate on the development of POVs for new media opportunities on an ongoing basis
Partner with junior and senior team members to generate presentation decks, put together final draft of presentation, participate in presenting to clients
Continue to strengthen understanding of media strategy and applications, proactive in taking part in internal training & development opportunities
Manipulate and analyze large datasets including TV attribution models and their outputs; collaborate on reporting for all traditional channels to providing insights and implications, create reports to showcase findings
Build and strengthen relationships with core clients and industry partners by serving as a Horizon Next contact
Own and ensure accuracy of billing, budgets and flowcharts
Manage day to day team projects, proof junior team member’s work, manage timelines and deliverables for internal and cross functional teams
Oversee junior team member’s engagement & interactions with other Horizon Next departments (i.e. Investment, Traffic, Operations)
Guide Assistant(s) and/or Strategist(s) growth within Horizon Next and the industry at large, providing education on best practices and media principals
Contribute to performance reviews of junior team members identifying strengths and areas for growth
Participate in the interview process for Assistant/Strategist roles