Senior Specialist, Wholesale

Forma Brands LLCLos Angeles, CA
Hybrid

About The Position

The Wholesale Senior Specialist supports the Commercial Team Sr. Manager and Sr. Director with sales and merchandising strategies to build overall brand awareness, meet/exceed sales plans, and achieve long-term growth and profitability for Morphe inside ULTA Beauty U.S. and International. The Wholesale Sr. Specialist will be responsible for supporting the ULTA Beauty business team with administrative tasks and act as a liaison between cross-functional departments & the retail channel while owning all data content set up and supporting channel strategies for new product launches and core business.

Requirements

  • Supports the Commercial Team Sr. Manager and Sr. Director with sales and merchandising strategies
  • Supports the ULTA Beauty business team with administrative tasks
  • Acts as a liaison between cross-functional departments & the retail channel
  • Owns all data content set up and supporting channel strategies for new product launches and core business
  • Primary working relationship with Senior Manager to support Senior Director
  • Develop strong relationships with cross functional partners including Brand, Visual Merchandising, Sales Operations, Social and Marketing to help develop and build sales strategies as it directly relates to the Wholesale business, along with Demand Planning and DC Logistical partners to see through relevant activity
  • Assists the Senior Director of Wholesale and Wholesale Senior Manager with relevant ad hoc projects including reporting analysis, promotional activity, sales trends, market week decks and milestone meeting preparation
  • Serves as a 'proxy' for Wholesale Senior Manager, attending and contributing in both retailer and internal meetings when needed

Responsibilities

  • Own end-to-end product setup, internal and retailer assortment catalogs, and merchandising execution
  • Own and execute sku setup in Ulta PIM portals (U.S. & International) while maintaining accurate retailer assortment files
  • Own and execute all planogram update milestones amongst Ulta’s MTT portal. Inclusive of uploading add/delete, schematics, disposition strategy and VM elements.
  • Partners on Visual Merchandising strategy to enhance in-store and online performance
  • Partners with VM Team to ensure accuracy amongst all schematic files
  • Own and maintain Ulta.com (U.S & International) retailer store front presence
  • Build and update PDP pages with accurate product copy, imagery, and assets
  • Collaborate cross-functionally with Creative, Copy, and Marketing teams to ensure timely and best-in-class execution
  • Maintain marketing calendars and promotional plans
  • Update and communicate channel marketing calendars and key changes
  • Facilitate product launches and ongoing channel strategies
  • Support new launch execution including timelines, documentation, and assortment updates
  • Maintain brand plans, assortment files, and launch recaps for internal tracking and historical reference
  • Track key milestones including retailer launch dates and marketing activations
  • Support sales reporting, analysis, and business insights
  • Pull, update, and distribute weekly and monthly sales reports
  • Analyze performance trends across core and new products and share key learnings
  • Assist in developing reporting materials for internal and external stakeholders
  • Partner cross-functionally to drive execution and alignment
  • Work closely with Wholesale, Marketing, Social, Creative, and Operations teams
  • Support alignment of merchandising, promotional, and marketing strategies across channels
  • Help manage timelines, workflows, and key deliverables across projects
  • Manage inventory, comps, and operational requests
  • Execute inventory and comp requests for marketing programs, events, education, and testers
  • Decide, track and manage non-sellable inputs and support inventory optimization initiatives
  • Support annual Market meetings, retailer events and brand activations
  • Coordinate logistics, materials, and communication for retailer events and initiatives
  • Assist in managing vendors, event documentation, and execution details
  • Acts as a liaison between internal teams and retail partners
  • Serve as a point of contact for retailer requests, questions, and issue resolution
  • Build and maintain strong cross-functional and external relationships
  • Coordinate meetings, communications, and presentations
  • Organize meetings, agendas, and recaps
  • Develop presentations, reports, and shared documents to support the Wholesale team
  • Support overall Wholesale operations and business initiatives
  • Contribute to ad hoc projects, reporting, and process improvements
  • Provide flexible support across the team to meet evolving business needs

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What This Job Offers

Job Type

Full-time

Career Level

Senior

Education Level

No Education Listed

Number of Employees

101-250 employees

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