Senior Specialist E-Commerce Strategy
About The Position
The Senior Specialist of eCommerce Strategy will ignite eCommerce growth levers for Nestlé USA's Frozen Division. The role supports eCommerce growth across retailers and emerging customers, and helps advance the division's eCommerce strategy. The position influences eCommerce growth strategies in multi-year planning, supports insights and learning plans, and coordinates eCommerce 4P priorities with Brand, CD, and Sales, including assortment, PPA, and pricing. It owns the division-level digital shelf strategy and readiness, including Product Detail Pages (PDPs), content development, budget and scope of work for brand-level content, and cross-functional audits and store checks. The role also supports category channel strategy, commercialization of PPA packs for eCommerce channels or Gateway partners, and I2L eCommerce projects that enable growth and reduce channel conflict.
Requirements
- Bachelor’s degree.
- 1–3 years of experience in Sales or Marketing.
- Ability to understand brand priorities and translate them into eCommerce priorities.
- Deep understanding of focus retailers and their go-to-market strategies.
- Strong written and oral communication skills.
- Ability to influence across the division and other cross-functional groups.
Nice To Haves
- eCommerce experience is preferred.
Responsibilities
- Influence and embed eCommerce growth strategies into multi-year planning, including MBS and AOP/ICP.
- Support insights and learning plans needed to drive growth for brands and channels.
- Coordinate eCommerce 4P priorities with Brand, CD, and Sales, including assortment, PPA, and pricing.
- Own the Digital Shelf Product Detail Page and content development, including the budget and scope of work for brand-level content.
- Lead the division-level digital shelf strategy and PDP readiness, partnering cross-functionally on on-site audits, store checks, and digital store walks.
- Support the eCommerce channel strategy for the category and ensure it is operationalized in the division.
- Support commercialization of PPA packs needed to win with shoppers based on division strategy for eCommerce channels or Gateway partners.
- Support and advocate for I2L eCommerce projects that enable growth and reduce channel conflict.
Benefits
- 401(k) with company match.
- Healthcare coverage.
- Performance-based incentives and a competitive total rewards package.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
