Senior SEO Specialist (Product SEO)

Career Hub•Capon Bridge, WV

About The Position

RISK inc. is an international iGaming company focused on identifying and growing high-potential entertainment markets. With over 1000 professionals across 20+ locations and operations in 10 countries serving over 300,000 customers, RISK inc. is dedicated to pushing the boundaries of entertainment. The company leverages strong internal expertise in iGaming operations, digital and affiliate marketing, tech solutions, and data analytics. They are seeking a Senior SEO Specialist to enhance their Product SEO efforts in competitive iGaming markets. This role involves a blend of product SEO and advanced, potentially grey/black-hat SEO techniques, including the use of satellite sites, PBNs, cloaking, domain blocks, mirrors, redirects, and migrations in restricted geographic locations.

Requirements

5+ years of experience in SEO, including at least 3 years within the iGaming niche.
Proven experience with grey/black-hat SEO approaches in competitive iGaming markets, including PBN management, cloaking, mirrors, redirects, and related tactics.
Experience managing 2+ product projects simultaneously without loss of quality.
Strong background in handling domain blocks, including strategy development and successful migration to new mirrors/domains in restricted GEOs.
Hands-on experience with Single Page Applications and SEO challenges related to SSR and pre-rendering.
Strong knowledge of HTML, CSS, and JavaScript sufficient to conduct technical SEO audits and provide clear optimization tasks for developers.
Ability to discuss successful SEO cases in high-competition niches, including strategy, execution, and measurable outcomes.
Fluent Ukrainian or Russian for internal collaboration.

Responsibilities

Develop and implement SEO strategies for product resources, satellite sites, and PBN assets.
Conduct market and competitor analysis to support new project launches and drive SEO performance.
Monitor rankings, search engine algorithm updates, and technical performance of promoted resources, adapting strategies accordingly.
Conduct technical SEO audits of SPA sites and prepare clear technical specifications for developers.
Optimize content structure and prepare recommendations for copywriters.
Develop internal and external linking strategies and create anchor lists for promoted projects.
Analyze key SEO metrics and prepare regular reports on SEO performance and implemented initiatives.
Use SEO and analytical tools such as SE Ranking, Ahrefs, Semrush, Similarweb, and others to monitor performance and evaluate the effectiveness of implemented strategies.