Senior Product Marketing Manager

Coder
$131,000 - $201,000

About The Position

Coder is looking for a Senior Product Marketing Manager to help us shape how we sell, position, and communicate the value of Coder to the market. This role will play a crucial part in enabling our sales team with compelling content, sales plays, and messaging that resonates with both technical and non-technical audiences. This is a senior-level role for someone with deep expertise in developer tooling and can translate technical concepts into persuasive, easy-to-understand messaging. You should have an understanding of the software development lifecycle, be familiar with cloud-native development, and have experience working with developer and platform engineering audiences.

Requirements

  • 5+ years of experience in product marketing with a strong focus on sales enablement
  • Experience in developer tooling, cloud platforms, or DevOps technologies; you understand the SDLC and the tools developers use daily
  • Strong communication skills with the ability to simplify complex topics for both technical and executive audiences
  • Proven ability to create high-quality sales and marketing materials—sales decks, battle cards, competitive positioning guides, and whitepapers
  • Experience working with enterprise buyers and understanding how to sell to both technical and business stakeholders
  • A portfolio showcasing marketing content, sales enablement materials, or go-to-market strategies you’ve developed

Nice To Haves

  • Hands-on experience with AI coding agents and emerging developer tools; curious and willing to experiment to uncover insights and proof points.
  • Experience with open-source developer tools—familiarity with CDEs, Terraform, Kubernetes, or similar tech
  • Hands-on technical knowledge—you don’t need to be a developer, but understanding the developer mindset is critical
  • Experience working in high-growth startup environments—you’re adaptable and thrive in fast-paced settings

Responsibilities

  • Craft compelling sales narratives, decks, battle cards, and competitive assets that help sellers clearly communicate Coder’s value
  • Build targeted sales plays based on common use cases to accelerate pipeline and deal velocity in collaboration with AEs and SEs
  • Equip the field to lead effective conversations on developer experience, cloud security, and cost optimization with technical and executive buyers
  • Translate technical capabilities into clear customer value, ensuring messaging resonates with both decision-makers and end users
  • Develop enablement materials that keep GTM teams aligned on product updates, roadmap changes, and positioning shifts
  • Partner with sales leadership to identify messaging gaps and create high-impact content for developers, platform teams, CISOs, and CIOs
  • Create high-quality content—decks, blogs, case studies, whitepapers—that showcases Coder’s impact in real-world workflows
  • Lead customer and partner webinars that highlight success stories, best practices, and Coder’s unique value in the CDE market
  • Attend industry conferences and field events to promote Coder, support the sales team, and engage directly with prospective customers and partners
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