Senior Product Marketing Manager - Observability

Hewlett Packard Enterprise • All, TX

2d • Remote

About The Position

As a Senior Product Marketing Manager for Observability, you have the opportunity to be a strategic leader responsible for driving business success for HPE OpsRamp Software across the product lifecycle. We’re a fast-growing team looking for an accomplished observability product marketer who can collaborate with leaders in product management, sales, and marketing teams across a global, matrixed organization. You’ll shape messaging that differentiates HPE observability from the crowd, lead go-to-market initiatives with precision, and deliver high-conversion content that consistently drives measurable pipeline growth. You’ll empower sales and partners with clear, actionable positioning while helping customers solve IT challenges to accelerate growth in a fast-growing market. Specifically, a strong candidate can position solutions for personas including SRE, platform engineering, and IT operations teams, and for use cases such as incident management, root cause analysis, and hybrid cloud observability. You know the market and understand leading observability vendors (e.g., Datadog, Dynatrace, Splunk, Elastic, New Relic, Grafana, App Dynamics, SolarWinds) to articulate differentiated value. At HPE you’ll be a part of an experienced product marketing team, and our culture is to innovate boldly, win together, and be a force for good. We help each other succeed to achieve big goals, and we value unique thoughts, celebrate individuality, and hold ourselves accountable. The role combines strategic thinking with execution, and if you’re a storyteller passionate about observability technology, want to influence market perception, and partner with technical leaders to define the next era of enterprise innovation, this is your opportunity to lead from the front. Apply now! This position is open to remote candidates throughout the United States. However, employees who reside within a 50-mile radius of an HPE office will be expected to work in a hybrid capacity, in accordance with HPE's hybrid work policy. About HPE OpsRamp: HPE OpsRamp is a leading platform for digital operations management, empowering organizations to monitor, manage, and optimize complex IT environments. IT operations teams can minimize downtime, deliver extraordinary service experiences, and increase the resilience of their hybrid IT environment with HPE OpsRamp.

Requirements

• Bachelor’s degree in Marketing, Business, Computer Science, or a related field.
• Minimum 5+ years of product marketing experience in a complex hybrid cloud or cloud-native environment.
• Experience with Observability solutions is required
• Demonstrate experience marketing observability platforms across metrics, logs, traces, event correlation, and distributed systems.
• Experience connecting observability and AI/Aps narratives, including automation, anomaly detection, and predictive operations, into business value.
• Proven success marketing to SRE, platform engineering, and IT operations teams by developing go-to-market strategies, crafting differentiated messaging, and leading cross-functional product launches.
• Strong track record of partnering with product, sales and marketing teams.
• Exceptional written, verbal, and presentation skills to a variety of customer, sales, and partner audiences; able to simplify complex concepts; experience influencing stakeholders at all levels to drive alignment.
• Leverages market, customer, and competitive insights to inform product and marketing strategy.
• Shows experience using generative AI tools to scale content development, refine messaging, and improve efficiency and pipeline impact.

Nice To Haves

• MBA or equivalent experience is a plus.
• Familiarity with enterprise buyers including CIOs, CTOs, VP Infrastructure, and IT Operations leaders
• Experience supporting analyst relations and industry influencers

Responsibilities

• Develop clear and compelling product positioning that highlights the value of HPE OpsRamp solution in infrastructure monitoring, cloud-native observability, and AIOps.
• Maintain messaging frameworks tailored to target personas, industries, and use cases.
• Define and execute go-to-market strategies for existing and new product offerings.
• Collaborate with cross-functional teams, including product management, engineering, and sales, to align marketing plans with product roadmaps and business objectives, while leading launches.
• Produce high-impact marketing collateral, including solution briefs, whitepapers, case studies, demo videos, and blogs.
• Partner with demand generation teams to create campaign assets, landing pages, eBooks, webinars, and compelling offers that drive pipeline.
• Build thought leadership about observability trends, hybrid cloud operations, and AIOps through analyst engagement, speaking opportunities, and industry content.
• Conduct market research to identify trends, customer pain points, and competitive insights.
• Translate research findings into actionable recommendations for product positioning and differentiation.
• Develop sales enablement tools, such as battle cards, product training materials, and objection-handling guides.
• Partner with sales to ensure they are equipped to effectively communicate product value to customers.
• Work closely with customer success teams to identify and showcase customer success stories.
• Leverage customer feedback to refine messaging and influence product roadmap decisions.

Benefits

• Health & Wellbeing: We strive to provide our team members and their loved ones with a comprehensive suite of benefits that supports their physical, financial and emotional wellbeing.
• Personal & Professional Development: We also invest in your career because the better you are, the better we all are. We have specific programs catered to helping you reach any career goals you have — whether you want to become a knowledge expert in your field or apply your skills to another division.
• Unconditional Inclusion: We are unconditionally inclusive in the way we work and celebrate individual uniqueness. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior