Senior Product Marketing Manager, Corporate Internal Audit

Fieldguide•San Francisco, CA

1d•$195,000 - $230,000•Remote

About The Position

Fieldguide is seeking a Senior Product Marketing Manager, Corporate Internal Audit to join their Product Marketing team. This role acts as a liaison between Product and go-to-market teams (sales, customer success, marketing), translating the product roadmap and release schedule into positioning, messaging, and enablement for internal and external audiences. The ideal candidate will be comfortable in a fast-paced environment with frequent feature releases and a need for clear communication. Success in this role requires proactively keeping go-to-market teams aligned with the product's pace while demonstrating a high degree of autonomy and ownership. A strong understanding of the corporate internal audit landscape and how advisory firms operate is crucial. Candidates with hands-on risk advisory experience (internal audit, SOC, compliance, or similar) are encouraged to apply, even without a traditional product marketing background.

Requirements

10+ years of product or content marketing experience in internal audit or adjacent SaaS organizations, or equivalent internal audit experience with a fast ramp into marketing.
Strong writer across blogs, newsletters, case studies, and webinars.
Comfortable in a fast-moving environment with an evolving roadmap.
A self-starter who owns workstreams end-to-end, communicating status and surfacing blockers proactively.
Strong project management skills, able to prioritize across concurrent workstreams.
Adaptable across tools and systems, with the judgment to find efficiencies and use AI effectively.

Nice To Haves

Hands-on risk advisory experience (internal audit, SOC, compliance, or similar)

Responsibilities

Develop clear and compelling product positioning, value propositions, and messaging that differentiates the product from competitors.
Create and maintain buyer personas to better understand target audiences.
Plan and execute go-to-market strategies for product launches.
Collaborate with cross-functional teams, including product, marketing, sales, and customer success.
Develop sales tools and collateral (presentations, product demos, white papers, datasheets) to support the sales team.
Train sales teams on product features, benefits, and how to effectively sell the product.
Equip customer success with the messaging and resources they need to drive adoption, retention, and expansion conversations.
Shape the partner-facing value proposition and core sales plays for resellers.
Build the corporate IA content engine, including webinar programs, event strategies, and supporting collateral (sales decks, demos, one-pagers, battle cards, and partner-facing versions).
Partner with Revenue Marketing on the webinar and event calendar, covering topics, speakers, follow-up nurture paths, and reseller co-hosting.
Gain deep fluency in the corporate internal audit buyer (CAEs, IA directors, audit committee stakeholders), their pressures, and buying process.
Own competitive intelligence for the corporate IA space, including incumbent GRC/audit platforms, build-vs-buy dynamics, and the impact of agentic AI.
Partner with sales and the reseller channel on ICP definition, qualification criteria, and pricing/packaging feedback loops before win/loss history is established.