Senior Product Manager, ReelBee Consumer App

NewsBreak • Mountain View, CA

7h

About The Position

NewsBreak is hiring a Senior Product Manager to own the ReelBee consumer app across iOS, Android, and Web. ReelBee is an open short-drama distribution platform where qualified creators and studios can self-publish, earn transparent revenue shares, and access US audience insights. This is a CEO-sponsored, company-level initiative. The role owns the consumer viewing experience and monetization system, as well as short-drama entry points within NewsBreak and Scoopz. Hiring is in parallel for Mountain View in the San Francisco Bay Area and Beijing.

The Senior Product Manager will lead monetization, retention, product analytics, and platform priorities. The role will work closely with engineering, design, data, algorithm, user acquisition, and NewsBreak/Scoopz product and client teams to improve performance and expand short-drama distribution while protecting the core experience.

The position is full-time, with a US annual base salary range of $170,000–$220,000. Depending on the position, it may also be eligible for a discretionary bonus and options. Pay may vary based on job-related skills, level, experience, location, and education or training.

Requirements

• At least 5 years of mobile product management experience, including at least 2 years in monetization or growth for consumer content, entertainment, or subscription products.
• Experience in short drama, web fiction, comics, streaming, games, or social products.
• Deep understanding of paywalls, coin/episode unlock, subscriptions, and ad-unlock.
• Experience shipping A/B tests with quantified improvements in payment or retention.
• Strong analytics skills, including funnels, cohorts, and retention analysis in Amplitude or a similar tool.
• Able to thrive with weekly releases and daily stand-ups and independently manage multiple product lines.
• A short-drama or vertical-video user with instincts for hooks, paywall placement, and binge behavior.
• English as a working language.

Nice To Haves

• Short-drama app experience.
• Basic SQL skills.
• Hands-on experience with Apple/Google subscription policies, promotional offers, refunds, and compliance.
• Ad monetization product experience, including rewarded video, mediation, and eCPM.
• Distribution or placement strategy product experience.
• Experience launching a new app from 0 to 1.
• Mandarin language skills.

Responsibilities

• Own the hybrid monetization system, including ad-unlock, coins and first-purchase offers, subscriptions, and retention offers; use A/B testing to improve first-purchase rate, first-week subscription renewal, and ARPDAU.
• Own retention and the viewing experience, including the first-day path, binge and resume flows, push notifications, and Live Activity re-engagement; improve D1 and D7 retention.
• Partner with NewsBreak and Scoopz product and client teams on in-app short-drama entry points, converting news users without harming the core experience.
• Align consumer-side placement rules with the algorithm team to scale winning titles in-app.
• Align landing pages and the first-open experience with the user acquisition team.
• Plan iOS, Android, and Web priorities and release cadence; coordinate engineering, design, and data.
• Define and track core metrics, including retention, payment funnel, ARPDAU, and subscription renewal; deliver weekly product reviews and decisions.

Benefits

• May be eligible for a discretionary bonus and options, depending on the position.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed