Senior Product Manager, Social

Innovid • New York, NY

10d • Onsite

About The Position

As Senior Product Manager, Social, you will own strategy and drive measurable outcomes for Innovid’s cross-publisher social advertising product suite. You will lead complex, multi-quarter initiatives covering the end-to-end management and optimization of social advertising—conceiving, architecting, and shipping market-leading capabilities that improve client efficiency and performance. In this role, you’ll partner with senior engineering and design leaders, drive cross-functional alignment, and help shape how AI and automation are transforming social ad workflows. You bring expert-level knowledge of the social publisher ecosystem and a track record of owning products that deliver real business impact.

Requirements

• Expert-level knowledge of the social advertising ecosystem, including publisher ad products, API structures, creative formats, and advertiser workflows across platforms such as Meta, TikTok, Snapchat, Pinterest, and LinkedIn.
• Demonstrated experience building or working on social advertising products—either developing social ad tech or working within social ad buying, creative, or measurement workflows.
• AI fluency: working familiarity with AI/ML concepts, ability to evaluate AI-powered product opportunities, and experience translating AI capabilities into product features or workflows.
• Deep proficiency with product management tools and processes for platform analytics, customer feedback, feature prioritization, and roadmapping.
• Strong analytical skills with the ability to define meaningful success criteria and act on data to drive product decisions.
• Proven experience working with engineering teams to define, scope, and prioritize complex requirements across multi-quarter initiatives.
• Excellent written and verbal communication and executive presentation skills. Able to frame strategic decisions clearly and build alignment across senior leadership and cross-functional stakeholders.
• Confident decision-maker—able to navigate ambiguity, make and defend tough calls, and course-correct when the situation requires it.
• Track record of driving customer-centric roadmaps that deliver measurable business outcomes.

Nice To Haves

• 6+ years of relevant work experience in B2B software, marketing tech, or ad tech. Examples include:
• Senior Product Management at a B2B SaaS or ad tech company
• Product Management or Product Marketing with a focus on social advertising
• Senior engineering at a company with strong Product/Engineering collaboration
• A senior role on an agency or brand social/e-commerce buying team
• Direct experience building products for or in partnership with social publisher platforms (Meta, TikTok, Snap, Pinterest, LinkedIn, etc.).
• Hands-on experience designing or shipping AI-powered features—such as leveraging LLMs, ML-based recommendations, or automation to improve advertiser workflows.
• Experience leading go-to-market for new products or major features, working across Product Marketing, Sales, and Client Success.
• Experience working with advertising platform and technology APIs (social publisher APIs, DSP integrations, measurement and attribution vendors, etc.).

Responsibilities

• Own and drive product strategy for the social ads product area, translating vision into a prioritized multi-quarter roadmap with clear success metrics and outcome accountability.
• Lead complex initiatives end-to-end—from discovery and scoping through delivery and post-launch—with direct accountability for business and client outcomes.
• Own creative production and trafficking capabilities tailored for social advertisers, ensuring they evolve with the needs of major social publisher platforms.
• Champion AI integration into social ad workflows: evaluate emerging AI capabilities, define AI-powered product features, and build a roadmap for intelligent tooling that improves advertiser efficiency and performance.
• Assess customer feedback, market trends, and publisher ecosystem changes to identify high-impact opportunities and inform roadmap priorities.
• Communicate product strategy, roadmap, and trade-offs clearly to senior stakeholders and executive leadership.
• Produce and maintain product specs; partner with senior UX leaders on design direction; drive build feasibility and timeline decisions with engineering; and shepherd features to successful market release.
• Work cross-functionally with Product Marketing, Sales, Client Success, and Partnerships as a subject matter expert on social publisher ecosystems and social ad product development.
• Contribute to the broader product team’s thinking and craft, including mentoring associate or mid-level PMs where appropriate, and evolving the use of AI in the PDLC process

Benefits

• The Best of Both Worlds: Be part of the Innovid team while enjoying the full range of perks and benefits offered by Mediaocean.
• Work-Life Balance: Open Paid Time Off (PTO), Flexible schedule, Company holidays, paid parental leave
• Total Rewards: Competitive salary, Full benefits package, Referral bonuses, Recognition awards, 401(k) with company match, Company HSA contribution up to $2,400
• Comprehensive Benefits: Medical/Dental/Vision/Pharmacy, Health Savings Account (HSA)/Flexible Spending Account (FSA), Mental health support, Life & Disability insurance, Family planning & fertility benefits, Pet insurance, Legal & ID theft protection, Retirement planning, Medicare assistance, Employee Assistance Program (EAP),
• Wellness Focus: Eligible employees get up to 100% company paid annual subscriptions to Peloton, Maven Clinic, BetterUp Care, Walkingspree, Bikeshare (Divvy in Chicago/Citibike in New York), Wellness Seminars (physical, mental, financial, social) as well as opportunities to compete in companywide health challenges with prizes
• Award-Winning Company Culture: Professional development with a dedicated Talent Development team, Employee Resource Groups (ERGs), Philanthropy & awareness programs, Mentorship programs, In-office and virtual events & celebrations, Various volunteer & donation opportunities, Innovative and collaborative work environment,
• High visibility role with uncapped commissions and tremendous growth potential.
• Offices in major cities around the world, unlimited snacks, and a cross-company collaboration unlike anywhere else.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed