Senior Product Manager - Noodles

HYH America•Irvine, CA
•$110,000 - $140,000•Onsite

About The Position

The Senior Product Manager - Noodles, within the Sales organization, is responsible for developing and executing the product and commercial strategy for the ARIH Modern Noodles portfolio. This role owns product-line planning across positioning, assortment, innovation, pricing, go-to-market priorities, and lifecycle performance, while partnering closely with Sales to translate category and consumer insights into customer-ready growth plans. The Senior Product Manager will work cross-functionally with the EVP of Sales, Regional Sales Managers, Trade Marketing, Marketing, Commercial Operations, Supply Chain, and other business partners to drive profitable growth, distribution, and velocity.

Requirements

  • Bachelor's degree in Business, Marketing, Product Management, or a related field preferred.
  • 7+ years of CPG product management, category management, brand management, commercial strategy, or sales experience, preferably within food, noodles, Asian foods, center store, or premium grocery.
  • Demonstrated experience developing and executing product, portfolio, category, or go-to-market strategies in a CPG environment.
  • Experience working closely with Sales and translating product and category insights into retailer- and customer-facing plans strongly preferred.
  • Experience managing cross-functional projects involving Sales, Marketing, Trade Marketing, Operations, Supply Chain, brokers, distributors, and/or retail customers.
  • Strong understanding of pricing, retailer economics, promotional programs, trade spending, assortment, and category performance.
  • Strong analytical, strategic planning, presentation, project management, forecasting, and organizational skills.
  • Ability to independently manage multiple priorities and move initiatives from strategy through execution in a rapidly growing organization.
  • Ability to travel as needed for customer meetings, market visits, trade shows, and business needs.

Responsibilities

  • Develop and execute the overall product and commercial strategy for the ARIH Modern Noodles portfolio in alignment with company and Sales objectives.
  • Own strategic planning and execution for the noodle product line, including portfolio direction, product positioning, assortment, innovation priorities, pricing strategy, go-to-market plans, and product lifecycle management.
  • Track and drive product-line performance against revenue, distribution, velocity, margin, and profitability objectives, recommending actions to improve results.
  • Analyze category, consumer, competitive, retailer, and market trends to identify growth opportunities, portfolio gaps, and product priorities.
  • Partner with Sales to develop customer-specific product stories, selling strategies, presentations, and recommendations for national and regional retailers.
  • Partner with Regional Sales Managers and account teams to translate noodle product priorities into customer and regional execution plans.
  • Support brokers and distributors with product strategy, assortment recommendations, item setup, launch materials, and execution priorities.
  • Lead cross-functional product initiatives from strategy through execution, coordinating timelines, deliverables, and stakeholder alignment.
  • Develop annual product plans, launch roadmaps, sales forecasts, promotional recommendations, and distribution priorities in partnership with Sales and cross-functional teams.
  • Partner with Commercial Operations, Supply Chain, and Distribution on pricing, inventory, forecasting, item setup, and execution issues affecting the noodle portfolio.
  • Participate in forecasting, S&OP, inventory planning, new product commercialization, and launch readiness to ensure effective execution.
  • Lead product positioning, assortment strategy, packaging recommendations, innovation briefs, and customer-facing product materials for the noodle portfolio.
  • Partner with Trade Marketing and Marketing to develop launch plans, retailer programs, sampling, merchandising, and other go-to-market initiatives.
  • Monitor competitive activity, pricing, assortment, category trends, consumer insights, and emerging brands, and translate findings into product-line recommendations.
  • Review POS, distributor, and other performance data to evaluate product results and develop action plans to improve velocity, distribution, and profitability.
  • Maintain a prioritized pipeline of product and commercial growth opportunities and provide regular updates and recommendations to Sales leadership.
© 2026 Teal Labs, Inc
Privacy PolicyTerms of Service