Senior Product Manager Merchandising US Sales

TaylorMade Golf Company•Carlsbad, CA

3d•Onsite

About The Position

This position is responsible for developing the strategic merchandising platform of the TaylorMade Golf product lines in the U.S (hardgoods, ball, and accessories). The primary objective of this role is to maximize sales, market share and profitability of all products under the TaylorMade brand and manage the product life cycle calendar for the U.S line up of products.

Requirements

Bachelor’s degree in Business Administration or similar related field
7+ years of relevant business development/merchandising experience
Strong analytical skills and understanding of the U.S retail and consumer environment.
Demonstrated ability to successfully develop multiple product lines and go-to-market merchandising strategies.
Experience managing a budget and forecasting; strong business acumen.
Strong knowledge of the U.S golf market, products, and competitors.
Experience in managing customers, vendors, and external agencies.
Proven ability to establish strong, results-oriented partnerships, and gain consensus across differing perspectives.
Strong leadership skills
Ability to meet strict and demanding deadlines
Strong communication and presentation skills with great attention to detail
Proficiency with Microsoft Office suite (Word, Excel, PowerPoint, Outlook), and EBS applications (Oracle)

Nice To Haves

5+ years of experience in the golf industry strongly preferred
Ability to travel on a regular basis
Sports enthusiast (golf capabilities an asset)

Responsibilities

Merchandise, forecast and manage all product lines consistent with the brand objectives, SKU management, OTB processes, sales and margin targets
Develop an annual business plan outlining the strategic growth expectations for each of the product lines
Develop Range and Margin plans for TaylorMade product lines
Identify growth initiatives and possible category expansion opportunities
Develop and actively manage product marketing calendar for TaylorMade Golf. (Product Life Cycle calendar, product introductions through exit strategies)
Develop a strategic product plan for all TaylorMade distribution channels
Work closely with the planning department to evaluate monthly product line forecasts against sales volumes, OTB and product launch strategies
Manage inventories to ensure sales, margin and inventory flow forecasts are met according to management and finance targets
Ensure excess inventories are proactively managed
Collaborate with Sales leadership to develop sales/product forecasts (inline, opportunity buys)
Work with VP of Sales to establish product repositioning procedures or national promotions, as needed
Provide timely monthly sales and margin forecasts based on the monthly reporting calendar
Collaborate with VP of Sales to build yearly sales and margin AOP targets by product line
Maintain an ongoing and thorough knowledge of competitive products, marketing activities and deliver detailed market analysis of TaylorMade product categories as required
Develop market/product briefs for submission to product teams in advance of proto reviews
Assist in the preparation and execution of sales presentations to internal teams and key accounts
Manage commercial product allocation process and strategy
Develop meaningful relationships with strategic account merchant teams
Own the information/assets necessary to execute sales meeting at the highest level
Collaborate with marketing team on product launches, retail execution, product positioning etc.
Lead the RF/PQ forecasting process and presentation to executive team
Work with sales support to establish sales programs, pricing policies and sales rep resources
Lead monthly calls with commercial leadership and global product team
Performs other related duties and assignments as required