Senior Product Manager, Caper Recommendations & Personalization

Instacart
CA$194,000 - CA$204,500Remote

About The Position

We are transforming the grocery industry at Instacart. Caper is at the forefront of Physical AI, building smart shopping carts that sense and respond to the real world in real time. By bringing intelligence onto the cart, Caper digitizes the entire in-store shopping journey, turning every trip into an interactive, personalized experience from the first item added to checkout. Our plug-and-play technology requires no store renovation or operational overhaul — retailers simply add Caper Carts and instantly upgrade their stores into connected, intelligent shopping environments. Caper is one of the fastest-growing retail automation technology products in the market and is already widely adopted across the industry. We are looking for a Senior Product Manager to own recommendations and personalization on the Caper Cart. In this role, you will define how the cart decides what to show each shopper, when to show it, and how it adapts to who they are. Every recommendation, moment of inspiration, and ranking decision on the cart screen runs through the systems you will build and refine. This is a unique opportunity to sit at the intersection of recommendation systems, machine learning, and a physical shopping experience that unfolds in real time as a customer moves through a store. You will blend ML and data science work with hands-on UX design thinking, partnering closely with Instacart's discovery and personalization platforms while shaping a first-of-its-kind experience for the Caper customer. You will report to the Group Product Manager for Caper Customer Value and work alongside a tight-knit team of three product managers, with broad cross-functional reach across Engineering, Data Science, Design, Ads, and Operations.

Requirements

  • 3+ years of product management experience or equivalent practical experience
  • Experience partnering with ML or data science teams to ship models into a production consumer product
  • Experience defining and driving engagement or relevance metrics, and using experimentation to move them
  • Demonstrated ability to leverage data and quantitative analysis to make sound decisions in ambiguous environments
  • Track record of close partnership with UX design teams and applying strong design thinking practices throughout the product development process
  • Strong communication and influencing skills, with experience presenting to large groups and aligning multiple senior stakeholders on strategy and tradeoffs

Nice To Haves

  • Experience building recommendation, personalization, ranking, or search products
  • Experience with consumer-facing hardware, IoT, or physical retail products
  • Familiarity with retail, grocery, ads, or marketplace recommendation systems

Responsibilities

  • Set and own the vision for recommendations and personalization on Caper.
  • Own the system that decides what to show and when.
  • Drive AI-first innovation to expand what Caper shows shoppers.
  • Champion a high-quality, intuitive shopping experience by partnering closely with Design to translate complex personalization logic into interactions that feel simple and natural on the cart screen.
  • Run a fast, experiment-driven roadmap and serve as the product lead for recommendations and personalization across the organization — aligning senior stakeholders on strategy, tradeoffs, and progress, and partnering cross-functionally with Engineering, Data Science, Design, Ads, and Operations from discovery through launch with clear PRDs and measurable success criteria.

Benefits

  • Highly market-competitive compensation and benefits
  • New hire equity grant
  • Annual refresh grants
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