Senior Product Designer

Creative Realities • Louisville, KY

25d

About The Position

As the foundational Senior Product Designer at Creative Realities, you will own the user experience for our next-generation, unified enterprise digital signage management platform. This is an exciting opportunity to design a unified software suite that simplifies complex orchestration into intuitive, high-impact workflows, directly influencing how our support teams and global clients drive value from their networks, and playing a critical role in CRI’s broader monetization and platform integration strategy. You will operate at the intersection of design, product strategy, and technology. You will serve as a critical strategic partner to Product Management and Engineering, bringing a focus on CX and usability best practices to the core of our software development practices. You will own the entire lifecycle - includes creating modern interaction patterns, designing multi-step workflows, architecting design systems, and producing end-to-end UX deliverables—from research and wireframing to high-fidelity prototypes to architecting a scalable, enterprise-grade design system that empowers our engineering teams to scale efficiently. In this role, you must possess a strong natural orientation for transforming sophisticated enterprise behaviors—such as device orchestration, multi-location hierarchies, advanced scheduling, metadata governance, and real-time analytics—into clear, frictionless, operator-friendly interfaces. To thrive, you will leverage a dual-approach to innovation: both pioneering AI-driven features that streamline user productivity within the product and utilizing AI-augmented design workflows to accelerate prototyping and drive exceptional outcomes across our Product and Engineering organization. This is a senior individual contributor role for a builder who wants to shape the design foundation for a flagship enterprise platform. This position reports directly to the VP of Product Management.

Requirements

• BA/BS strongly preferred in Design, HCI, UX, Digital Media, Interaction Design, or equivalent experience.
• 5–8 years of experience designing enterprise software applications.
• Demonstrated experience producing end-to-end UX deliverables for complex SaaS products.
• Strong proficiency with Figma, including design systems and prototyping.
• Experience designing multi-module workflows (content, assets, devices, scheduling, dashboards).
• Experience with (or strong curiosity for) AI-assisted design tools and modern UX workflows.
• Strong attention to detail in both visual and interaction design, combined with the ability to build and scale cohesive design systems.
• The ability to take complex, data-heavy enterprise requirements and translate them into clear, intuitive operator interfaces.
• Strong verbal, written, and visual communication skills, particularly when explaining the strategic reasoning behind design decisions to cross-functional partners.
• A constructive partner who values open feedback and can successfully navigate the natural alignment process between design, product management, and engineering teams.
• A high degree of personal ownership; comfortable setting up a design workflow and delivering results independently from the ground up.
• A dedication to maintaining a high standard of design quality and keeping the end-user experience central to product decisions.
• An open-minded approach to learning, with a genuine interest in exploring modern tools, design methodologies, and emerging AI workflows.

Nice To Haves

• Exposure to digital signage management is preferred but not required.
• Bonus: experience with IoT, content management systems, digital signage, AdTech, or device monitoring platforms.

Responsibilities

• Own the end-to-end UX design process across our enterprise software platforms.
• Translate business, client, and technical requirements into clear user journeys, workflows, and UI patterns.
• Deliver wireframes, interactive prototypes, design specs, and polished UI for development handoff.
• Architect, launch, and maintain a comprehensive, enterprise-grade design system and component library.
• Define clear, scalable standards around navigation, responsive layouts, interaction patterns, and accessibility to ensure the ecosystem remains cohesive as it expands.
• Ensure consistency and scalability across all CRI software experiences.
• Design intelligent UX patterns that leverage AI to automate user tasks, streamline content scheduling, and provide predictive insights.
• Utilize modern, AI-enabled tools to accelerate design cycles, from rapid prototyping to design-to-code concepting.
• Collaborate closely with Product Managers to define requirements and success criteria.
• Work in lockstep with Engineering to ensure technical feasibility and high-fidelity implementation.
• Support Sales and Client Services by providing design documentation and UX insights that demonstrate the platform's value to Fortune 100 clients.

Benefits

• Company paid individual portion of medical, Life, Long and Short-Term Disability insurances
• Access to participate in company dental and vision insurance programs
• 401(k) program, including company paid match of up to 3% of annual salary
• Paid time off and holiday pay

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: Associate degree